Assistant Marketing Manager
2 days ago
NewGenIVF (Nasdaq: NIVF), a leader in the IVF and reproductive technologies sector, is experiencing rapid growth, driven by recent strategic initiatives such as its Solana treasury strategy, UAE real estate ambitions and comprehensive healthcare solutions. These developments have heightened the company’s visibility and attracted significant interest from investors and partners, underscoring our dynamic growth trajectory. As we navigate this transformative phase, we seek a versatile and commercially minded Assistant Marketing Manager to join our team. This individual will be essential in capitalizing on our momentum by driving the marketing strategies for our diverse business projects, ensuring cohesive brand growth across our businesses. Key Responsibilities Responsible for the overall marketing and communications functions, including but not limited to ecommerce management, multi‑channel marketing & promotion strategies, advertising, media communications, event management, marketing collaterals & publication materials, CRM and etc. Develop and execute comprehensive marketing, communications strategies and engaging social media content strategies to drive customer engagement and brand awareness across diverse business portfolios. Shoot and edit video and photographs for marketing campaigns. Develop engaging content for various platforms, including social media, websites and newsletters. Manage and optimize our social media channels, including Facebook, Instagram, and RedNote, to achieve measurable results. Monitor and analyze social media and digital marketing performance, providing insights and recommendations to inform future campaigns. Conduct in-depth market research and competitor analysis to identify emerging trends and inform strategic decision‑making for new business initiatives. Plan and organize corporate events, investment roadshows, and industry seminars to engage target audiences and generate business leads. Collaborate with internal teams and external agencies to produce high‑quality marketing collateral, sales decks, and press materials. Establish and maintain strong relationships with key media partners, distributors, and external stakeholders to facilitate market expansion. Qualifications and Experience Bachelor's degree in Marketing, Business Administration, Communications, or a related field. Minimum of 5 years of experience in an all‑rounded marketing or business development role, including at least 2 years of supervisory experience. Experience in a diversified conglomerate, real estate, or healthcare industry is a significant advantage. Good knowledge of SEO, SEM, and Google‑Analytics is preferred. Experience in back‑end operation of Shopify, Wordpress. Proactive, creative and innovative. Proficiency in other related design/web development tools (e.g. Canva, Figma, Photoshop, AutoCad, Programming) will be an advantage. Proficiency in Web Development Project Management will be an advantage. Demonstrated experience with international markets, specifically Mainland China and the US. Exceptional interpersonal and advanced communication skills, with a proven ability to collaborate effectively with diverse stakeholders. Excellent time management and organizational skills, with the ability to manage multiple projects simultaneously. Strong analytical and problem‑solving abilities. Willingness to travel is required. Fluency in English, Cantonese, and Mandarin is highly desirable. Immediate availability is highly desirable. #J-18808-Ljbffr
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