Director, Consumer Interactive

5 days ago


Kowloon, Hong Kong SAR China Captiare Limited Full time

Job Duties Strategic Leadership & P&L Ownership Develop strategy for Consumer Interactive, aligned and executed with global priorities. P&L responsibility for Hong Kong's consumer business-covering revenue, subscriber growth, contribution margin, and channel performance. Develop forecasts, drive growth through new product development, strategic partnerships, and market expansion. Product Innovation & Platform Strategy Develop consumer-facing products (e.g., credit monitoring, identity protection, financial wellness). Define and evolve propositions to maximize relevance across credit, identity, alerts, and financial wellness. Influence product and technology roadmaps to drive scale, differentiation, and compliance. Direct to Consumer Growth & Experience Lead digital acquisition, lifecycle management, and monetization across web and mobile. Promote a customer-centric approach across all digital touchpoints. Shape marketing strategy and optimize funnel metrics (CAC, LTV, churn, activation, ARPU). Use experimentation and data-driven insights to refine digital journeys. Business to Business to Consumer & Strategic Partnerships Consolidate commercial execution across partner-led channels (banks, fintechs, telcos, digital platforms). Develop and drive long-term strategic partnership for co-branded consumer journeys. Cross-Functional & Regulatory Execution Align various teams (Product, Marketing, GTM, Analytics, Compliance, and CX teams) toward shared goals. Ensure compliance with local regulatory frameworks. Represent APAC's consumer business in global planning, leadership councils, and performance reviews. Team Leadership Build and lead a high-performing team, fostering a culture of innovation, accountability, and continuous improvement. Requirements Bachelor's degree required; MBA or advanced degree preferred. Over 10 years in consumer digital products, fintech, or related industries; of which 5 years in senior leadership. Proven success in scaling consumer businesses and launching digital products. Experience in both D2C and B2B2C models, with direct revenue and partner sales ownership. Good understanding of APAC's consumer landscape, digital funnels, partner ecosystems, and regulatory frameworks. Knowledge of data privacy, credit reporting regulations, and financial services. Strong leadership presence and senior stakeholders' management. Experience engaging with regulatory bodies. #J-18808-Ljbffr



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