Marketing Manager
1 day ago
Job Description:
- Formulate marketing strategies and develop plans to achieve the business objectives. Drive exponential growth leading to visible business results via Content Marketing or other growth hack strategies.
- Establish and optimize a promotional matrix that includes web pages, mobile applications, advertisements, animations, emails, and social media.
- Work with product development team to develop new initiatives and follow through the whole product development process.
- Conduct market research to understand customer needs, identify market trends, and gather competitive intelligence. Monitor and analyze market competitors and consumer insight to sharpen the brand strategy and marketing programs on regular basis for management review.
- Continuously enhance the company's brand image, produce marketing materials, and conduct promotional activities.
- Evaluate the effectiveness of marketing activities, recommend to management team on marketing initiatives so as to drive sales performance.
- Closely partner with cross functional team and lead the excellent execution on set plan.
- Liaise with creative and media agencies and production companies to assist in preparation of media plan, promotions and marketing materials.
Requirements:
- Minimum 8 years' solid experience in related industry, and 3 years or above at managerial level.
- A Bachelor Degree or above in Business, Marketing, Communications or related disciplines.
- Prefer those who has experienced in Digital Marketing, B2B Marketing, Events Marketing.
- Good command of English and Chinese.
- Strong proficiency with MS Word, Excel, Powerpoint and Outlook.
- Reliable, creative, and able to work independently under pressure and be able to multitask several projects and complete projects efficiently within tight deadlines.
- Good interpersonal skills and a good team player.
- Good copywriting skill, with experience in writing brand stories is preferred.
- Marketing experience in financial sectors or those who work from marketing agency before and serving banks and financial clients in Mainland China is a must.
- High proficiency of Mandarin is a plus and able to read and write in Simplified Chinese.
Interested parties, please feel free to send your resume by clicking Apply Now.
All information collected will be kept in strict confidence and will be used for recruitment purpose only.
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