Branding Manager
1 day ago
Branding Manager (Hong Kong) – STERRY Limited Join a dynamic growth marketing agency where precision meets creativity. At STERRY, we are the rocket fuel behind crowdfunding and e‑commerce success. Since day one, we have helped clients generate over $100 million in trackable online revenue through strategies rooted in measurable performance. About the Role We are seeking an experienced Branding Manager with a strong background in the fashion industry to take ownership of our brand’s identity, communication, and market positioning in Hong Kong. This pivotal role requires a deep understanding of luxury/retail branding, cultural nuances, and the fast‑paced digital landscape. The ideal candidate will be a strategic thinker, a creative leader, and an exceptional communicator who can translate our global vision into localized, compelling campaigns. Responsibilities Develop and execute a comprehensive brand strategy tailored for the Hong Kong market that aligns with the company’s global objectives. Ensure absolute consistency of the brand identity, voice, visual aesthetic, and messaging across all touchpoints (digital, instore, PR, partnerships). Conduct continuous market research on fashion trends, competitive landscape, and consumer insights in Hong Kong to identify new opportunities and challenges. Manage the annual branding budget, optimizing spend for maximum impact and ROI. Lead the planning and execution of all local marketing campaigns, seasonal launches, and collaborations, working closely with the global marketing and product teams. Oversee the development of compelling marketing collateral, including store display materials, digital assets, and localized content. Manage agency relationships (PR, creative, media buying) to ensure high‑quality, on‑strategy execution of brand initiatives. Define and drive the brand’s social media and digital content strategy for relevant local platforms (Instagram, WeChat, Little Red Book). Work with the e‑commerce team to ensure the online experience reflects premium brand standards and drives conversion. Act as the brand guardian, training and guiding local sales, retail, and operations teams on brand guidelines and positioning. Prepare and present regular performance reports on brand health, campaign effectiveness, and key metrics to senior management. Qualifications 5+ years of progressive experience in brand management, with a minimum of 3 years specifically within the fashion sector. Must be legally eligible to work in and based in Hong Kong, with a solid understanding of the local consumer base and media landscape. Proven track record in developing and executing successful, integrated 360‑degree brand campaigns. Exceptional written and verbal communication skills in English and Cantonese. Bachelor’s degree in Marketing, Business, Communications, or a related field. Proficiency in data analysis and translating market/consumer insights into actionable strategies. Highly creative, detail‑oriented, and able to manage multiple projects simultaneously under tight deadlines. What We Offer Competitive compensation package Full remote flexibility Opportunity to work with international brands and markets Collaborative and innovative marketing environment How to Apply If you are a passionate brand builder ready to make a significant impact on an international fashion brand in a key market, please submit your CV and a cover letter detailing your relevant experience. We look forward to hearing from you #J-18808-Ljbffr
-
Assistant Brand Manager, Luxury Brand
3 days ago
WorkFromHome, Hong Kong SAR China Projob21.com Ltd. Full timeOur client has enjoyed robust business growth with global brand support and effective business strategies. This is an excellent opportunity to join a high caliber marketing team and develop your career: Responsibilities Support the Brand Manager to drive the assigned brand portfolio in terms of sustainable growth in brand equity / synergy market share, and...
-
Manager, Brand Marketing
2 weeks ago
WorkFromHome, Hong Kong SAR China Manulife Full timeManager, Brand Marketing As Manager – Brand Marketing, you will lead the development and execution of integrated brand and marketing campaigns that bring Manulife’s brand proposition to life. This includes end-to-end management of brand campaigns, proposition campaigns, and local activations across Hong Kong and Macau, targeting both domestic and MCV...
-
Assistant Brand Manager, Wine
3 days ago
WorkFromHome, Hong Kong SAR China Projob21.com Ltd. Full timeResponsibilities Support the Brand Manager to drive growth and opportunities, as well as brand synergy in the assigned portfolio of brands Partner with agency on consumer research and activation campaigns Analyze market trends, collaborate with sales and trade marketing team on POS visibility and channel strategies, and work closely with supply chain on...
-
Brand Management Director
3 days ago
WorkFromHome, Hong Kong SAR China Michael Page International (Hong Kong) Limited Full timeLeadership Position Global Brand About Our Client Our client is a top ecommerce company who is looking to expand their team and is looking at candidates to relocate to their Taiwan business. Job Description As a Brand Management Director, your main responsibilities will include: Developing and executing category strategies to achieve business goals....
-
Assistant Manager
5 days ago
WorkFromHome, Hong Kong SAR China American Express International Inc. Full timeAssistant Manager - Brand, Loyalty & Membership Experience Add expected salary to your profile for insights At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. As part of Team Amex, you'll experience this...
-
Assistant Manager, Brand, Loyalty
5 days ago
WorkFromHome, Hong Kong SAR China American Express Full timeAt American Express our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. As part of Team Amex, you'll experience this powerful backing with comprehensive support for your holistic well‑being and many opportunities to learn new...
-
Brand Executive
3 days ago
WorkFromHome, Hong Kong SAR China Projob21.com Ltd. Full timeBrand Executive (Multiple openings with MNC and Prestigious Brands!) Fantastic Marketing Exposure International working environment Diversified Activation Campaigns Our Client Our clients are multi-national groups with highly successful consumer brands under their portfolio. We have multiple marketing openings in brand marketing, supporting the design and...
-
Brand Operations Officer
1 day ago
WorkFromHome, Hong Kong SAR China SmartHire by SEEK Full timeAdd expected salary to your profile for insights Our client Formia Limited is seeking a Brand Operations Officer to join their team! About Our Client Formia Limited is a leading provider of bespoke, high-end travel amenities, collaborating with the world's top airlines and luxury brands. What you'll be doing? Project Management: Collaborate with Brand...
-
Event Manager
3 days ago
WorkFromHome, Hong Kong SAR China Projob21.com Ltd. Full timeEvent Manager (High Profile Branding Events) Global Fashion House Innovative and Influential Job Duties A key position to collaborate closely with Communications and Advertising Manager to strategize, design, and implement all brand events programs in town Propose innovative concepts and plans that are unique, in line with the brand’s image, and impactful...
-
WorkFromHome, Hong Kong SAR China Excuse My French Full timeBrand Image Director & Marketing Manager Position Overview The Brand image and Marketing Director create and manage the company’s visual brand identity, develop marketing materials such as logos, brochures, website designs and advertising campaigns, coordinate with other departments to ensure all branding and marketing initiatives are aligned, and monitor...