Tbwa Chiat/Day Inc | Strategy Manager, User Operation

4 hours ago


hong kong, Hong Kong SAR China Tbwa ChiatDay Inc Full time

OKX will be prioritising applicants who have a current right to work in Hong Kong, and do not require OKX's sponsorship of a visa.

Who We Are

At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom.

OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves.

Across our multiple offices globally, we are united by our core principles: We Before Me, Do the Right Thing, and Get Things Done. These shared values drive our culture, shape our processes, and foster a friendly, rewarding, and diverse environment for every OK-er.

OKX is part of OKG, a group that brings the value of Blockchain to users around the world, through our leading products OKX, OKX Wallet, OKLink and more.

What You’ll Be Doing
  • Responsible for the conversion rate of new customers in each process, extract effective ways to improve conversion rate through A/B testing and multivariate testing, and scale up.
  • Responsible for formulating and executing optimization strategies for user conversion, proposing reasonable operational plans based on user behavior and data analysis, and following up on implementation results.
  • Continuously researching innovative ways to grow in the industry with a deep understanding of existing product capabilities and mainstream competing product acquisition models, acquisition channels and conversion logic.
  • By optimizing the funnel data conversion of key user actions, further enhancing user experience of each conversion node.
  • Work closely with the marketing and product teams to promote project implementation.
What We Look For In You
  • 3+ years of experience in user conversion, product operation, and user growth in industries such as internet finance, e-commerce, LIVE, and food delivery is preferred.
  • Possess independent planning and operation capabilities, with strong sensitivity and judgment towards data, able to capture changes in a timely manner and make action adjustments.
  • Strong project management skills, independent project management experience, clear logic, clear methods and ideas for user growth and user segmentation.
  • Bachelor's degree or above.
  • Fluent in both English and Chinese.
Benefits
  • L&D programs and education subsidy for employees' growth and development.
  • Various team building programs and company events.
  • Wellness and meal allowances.
  • Comprehensive healthcare schemes for employees and dependants.
  • More that we love to tell you along the process

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