Product Manager

2 months ago


hong kong, Hong Kong SAR China Projob21.com Ltd. Full time
Job Duties
  • Report to the Marketing Manager to initiate and implement the marketing programs for an assigned brand.
  • Maintain good relationships with trade partners and explore joint promotional opportunities.
  • Conduct periodic market research/analysis and prepare sales & marketing reports.
  • Assist in the P&L monitoring and budget control.
  • As part of the Product team, support new product launches & marketing activities for the division.
  • Assist in organizing events/seminars.
  • Prepare both online and offline promotional materials.
  • Manage APAC Clients Events, Branding & Marcom.
  • Matrix reporting to Regional CEO and Global Head of Marcom.
  • Key Driver to plan and execute customized bespoke client events inclusive of investment seminars, art exhibitions, lifestyle & philanthropic events.
  • Strategic lead to advise senior management in Asia to ensure the fulfillment of regulatory and corporate marcom standards.
  • Strategize and implement innovative and customer-centric branding and activation to achieve successful product launches.
  • Steer portfolio priorities leveraging consumer and market insights.
  • Ensure content and messages are engaging, data-oriented, and align with corporate brand guidelines and strategies.
  • Facilitate product marketing and channel marketing campaigns.
  • Assist in the editing of bilingual marketing collaterals and pitching materials by working closely with fund managers and institutional/intermediaries’ sales across the region and headquarters.
  • Support Channel Marketing and Social Media/CRM.
  • Facilitate the smooth implementation of product marketing campaigns by working closely with fund managers and institutional/intermediaries’ sales across the region and headquarters.
Requirements
  • Degree holder in Marketing or Business Administration discipline.
  • With at least 5 years of marketing experience in FMCG/consumer goods industries.
  • Excellent communication & interpersonal skills.
  • Proficient in MS Office.
  • Fluent command of both written & spoken English & Chinese.
  • Some knowledge in the pharma industry preferred.

Less experienced candidates will be considered as APM.

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