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Marketing & Retail Excellence Assistant
1 week ago
Relevant, masculine and British. Since 1893, Alfred Dunhill has been engineering unique and stylish luxuries for men. We seek people who have commitment and drive with a strong commercial focus, and will thrive in a creative environment that encourages innovative thinking.
POSITION SUMMARY:
This position will be responsible in driving marketing strategy and action plans to brand campaigns and product launches to achieve business objectives across channels. He/she will also support retail operations, co-ordinate and communicate with store team on retail excellence needs.
RESPONSIBILITIES:
Marketing
- Liaise with the PR and media agencies to implement all the marketing activities
- Monitor and coordinate PR samples with PR agency
- To consolidate and provide appropriate materials to media agency or press and monitor the editorial write-ups and advertising materials
- Deliver the translation of content and communication materials in English and Traditional Chinese
- Consolidate and monitor PR KPIs and monthly reporting
- Provide logistic and on-site support for all events and pop up.
- Support marketing needs from Travel Retail and wholesale partners including provision of communication materials, media, and events
- Compile and prepare post-event analysis and feedback
- Maintain a clear and organized filing system
- Assist in managing and coordinating plans, all reporting and documentation
- Process PO creation, invoice management and support accounting processes
- Assist in projects and perform ad-hoc duties as assigned.
- Coordinate retail activities with BTQ team and internal departments
- Consolidate, update, translate and sharing Training Materials shared by HQ or other functions
- Help arranging product and RRA training
- Providing administrative and operations support to BTQ team
- Record and track CRM budget at store level
REQUIREMENT:
- Minimum 2 years of experience in brand marketing or brand management, luxury industry preferred.
- Degree holder in business administration, marketing or related field
- Hands-on experience in event management, public relations (in-house or at public relations agency) is an advantage
- Delivery focused with a strong ability to multitask, organize and prioritize
- Strong communication skills with the ability to work effectively with internal and external partners
- Proactive and self-driven
- Thrive in a fast-paced and high-pressure environment with the ability to respond to change in pace and priority
- Excellent oral and written communication skills in English, Mandarin and Cantonese is mandatory