Senior Product Marketing Manager

7 days ago


Hong Kong Island, Hong Kong SAR China CoinMarketCap Full time

Join to apply for the Senior Product Marketing Manager role at CoinMarketCap . 6 days ago - Be among the first 25 applicants. Key Responsibilities Lead GTM Strategy & Execution: Develop and execute comprehensive go-to-market (GTM) strategies for new product launches, feature updates, and key initiatives, ensuring alignment with business goals and growth targets. Feature Prioritization: Collaborate with the product development team to identify and prioritize features that meet user needs and marketing goals. Messaging & Storytelling: Work with product teams to understand features and translate them into compelling messaging for different customer segments. Content Development: Partner with content, demand generation, and product teams to create assets like one-pagers, web copy, email sequences, and case studies. Cross-Functional Leadership: Manage teams across functions to ensure timely launch activities such as content creation, PR outreach, influencer marketing, and email marketing. Community Amplification: Engage with KOLs and influencers in the crypto and Web3 space to promote products and build brand awareness. Performance Tracking & Optimization: Define KPIs for GTM success and refine strategies based on performance data. Basic Qualifications 6+ years of product marketing experience in technology companies, with at least 2 years in crypto/Web3 or blockchain. Proven success in launching products and driving adoption through marketing efforts. Deep understanding of blockchain, cryptocurrencies, and Web3 ecosystem, including market research and GTM strategies. Ability to work independently and collaborate with a global team in a fast-paced startup environment. Exceptional communication and storytelling skills, both technical and creative. Additional Details Seniority level: Not Applicable Employment type: Full-time Job function: Marketing and Sales Industry: Information Services Referrals can increase your chances of interviewing at CoinMarketCap by 2x. Set Job Alerts Sign in to receive notifications for “Senior Product Marketing Manager” roles. We’re innovating how community knowledge is shared, with insights added directly into articles, supported by AI. #J-18808-Ljbffr



  • Hong Kong Island, Hong Kong SAR China Bank of China (Hong Kong) Full time

    Senior Product Manager (Financial Markets) Bank of China (Hong Kong) Responsibilities With solid financial product and risk knowledge and experience, and reasonable sensitivity to the market, dynamically capture customer needs and potential market opportunities, providing the management with timely and professional product development strategies and...


  • Hong Kong Island, Hong Kong SAR China PMA Marketing Consultancy Limited Full time

    A marketing agency specializing in healthcare is seeking a Videographer in Hong Kong. The ideal candidate will have a strong background in video production and editing, along with hands-on experience in design software. Responsibilities include creating video content, managing production processes, and closely collaborating with the marketing team on various...


  • Hong Kong Island, Hong Kong SAR China Bank of China (Hong Kong) Full time

    A major banking institution in Hong Kong is seeking a Senior Product Manager (Financial Markets) to lead product development initiatives. The ideal candidate will have over 8 years of experience, a strong grasp of financial market products, and an ability to communicate effectively in both English and Chinese. This role demands excellent analytical skills,...


  • hong kong, Hong Kong SAR China Guerlain Full time

    Your Impact (Position Overview) In this role, you will be responsible for developing a comprehensive 360‑marketing plan, defining product positioning, and creating compelling marketing programs to drive product awareness, adoption, and revenue growth. The position demands a strong understanding of product marketing methodologies, excellent communication...


  • Hong Kong Island, Hong Kong SAR China The Bank of East Asia, Limited Full time

    Senior Product Marketing Manager (Card Products) - Retail Lending Add expected salary to your profile for insights To lead the Card Products team achieve business results To formulate business strategies, prepare marketing plans, product and services digitalization and implement the product changes To implement effective marketing strategies and card feature...


  • hong kong, Hong Kong SAR China Siemens Healthcare Limited Full time

    A leading healthcare technology company in Hong Kong is seeking an experienced Senior Product Manager to develop and execute effective marketing plans. The ideal candidate will have over 10 years of experience engaging with clinical stakeholders and a strong background in product management or marketing within the healthcare sector. You will be responsible...


  • hong kong, Hong Kong SAR China Space Executive Full time

    Senior Consultant – FinTech & Digital Assets About the Company The client is a leading global player in the digital assets ecosystem, offering one of the most comprehensive suites of blockchain products and services in the industry. With a user base exceeding 100 million worldwide, our platform empowers individuals and institutions to access secure,...


  • hong kong, Hong Kong SAR China Go In Marketing Full time

    Senior Account Executive (4As Marketing Agency) Project management various marketing activities (i.e. Digital Campaigns, Crossover Promotions, Events, ATL & BTL projects) Coordinate clients projects including defining deliverables, planning and coordinating internal and external resources Serve as the client’s primary point of contact – develop lasting...


  • Hong Kong Island, Hong Kong SAR China Classy Wheeler Limited Full time

    Client Description Leading IT&T services company in Hong Kong Job Description Candidate with less experience will be considered as Assistant Manager Responsibilities Accountable for the overall product development & management of maintenance services and IT support services including new idea generation, product planning, business case formulation, product...


  • hong kong, Hong Kong SAR China AQUMON Full time

    Join to apply for the Senior Product Manager role at AQUMON . Job Responsibilities Work with senior management on business requirements and translate them into the product roadmap and requirements. Lead the product development cycle to ship features and experiences that meet business needs and deliver user value. Conduct gap analysis, impact analysis, and...