Operation Officer

9 hours ago


kowloon, Hong Kong SAR China Top 2 Fashion Limited Full time

職責 負責完成公司制定的會員行銷數指標,包括拉新數、顧客流失率控制與顧客購買頻次目標 協助上級針對會員進行精細化篩選、分組,分析購物屬性、RFM屬性、行為屬性及行銷屬性,並收集會員權益實施效果 協助上級優化現有會員權益,管理各會員週期的標準及福利派送流程 協助完成會員相關觸點(如企業微信、公眾號範本消息)的關係維護,並向門店下發會員執行任務 協助完成會員產品運營工具的規劃、推進、執行及後續運營 協助上級定期策劃並執行提升會員粘性及複購的運營活動,拓展會員招募管道與機會 負責常規會員活動的物料統籌、過程監控與效果回饋 負責專案制會員活動的跟進及效果回饋 負責積分商城的日常管理與運營 定期整理會員行銷數據,分析運營問題,提出解決方案並同步相關團隊 完成領導合理的工作安排 任職資格 本科及以上學歷,市場行銷類相關專業優先 三年以上相關工作經驗;熟悉CRM系統運營邏輯,並能提出改善性建議 具備一定的數據分析能力,了解新零售會員管理模型 較強的邏輯思維,能系統性地整理會員消費場景及實現路徑,配合技術開發跟進及解決問題 具有較強的書面表達能力和口頭溝通能力,能夠與開發人員順暢交流,並獨立完成各種文檔的編寫 良好的學習能力、團隊合作精神、溝通協調能力,能適應較強的工作壓力 工作計畫能力:能有效制定、管理並推進個人及專案的工作計畫,確保任務按時完成 學習能力:具備快速學習新系統、新工具和業務知識的能力 溝通影響力:能清晰表達觀點,有效協調資源,並與協作方達成共識 問題解決分析能力:能準確識別問題核心,分析根本原因,並推動可行性方案的落地 抗壓力:能在壓力下和麵對重複性工作時保持積極心態與專業態度 關於我們 TOP2 Fashion Limited (“TOP2”)TOP2 是香港一家快速成長的奢侈品管理集團,集批發、零售業務於一體。擁有多個全球頂尖奢侈品牌的經銷權,主營品牌包括 GUCCI、 PRADA、CELINE、MONCLER 等國際一線品牌。TOP2 秉承商業·藝術·科技相結合發展。TOP2 致力於線上·線下·一體化,連結您和全球奢侈品。 職位標題 專員(行銷及公共關係)/ Marketing and Public Relations Officer #J-18808-Ljbffr



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