Manager/ Assistant Manager, CRM

6 days ago


Sha Tin District, Hong Kong SAR China Town Health Medical & Dental Services Limited Full time

Manager/Assistant Manager, CRM & Loyalty Programs We are seeking a dynamic and hands‑on Manager / Assistant Manager, CRM & Loyalty to lead the development, implementation, and ongoing success of our new patient CRM and loyalty platform. You will own the entire CRM & loyalty strategy from concept to launch and beyond – a rare chance to build something meaningful from the ground up in healthcare. Job Description Lead the end‑to‑end development and rollout of our patient CRM and loyalty mobile app in partnership with IT, marketing, and operations teams. Define CRM strategy, patient segmentation, journey mapping, and personalized communication frameworks. Design and manage the loyalty program (rewards, tiers, gamification, referrals) to drive retention, repeat visits, and positive health outcomes. Oversee data integration, analytics, and performance tracking to measure ROI and patient engagement. Collaborate with internal stakeholders to ensure seamless implementation and user‑friendly experience. Continuously optimize campaigns, automations, and features based on patient feedback and data insights. Requirements Bachelor’s degree in Marketing, Business, IT, or related field. Minimum 4 years of hands‑on CRM experience, with a proven track record in designing and launching loyalty programs or customer engagement apps. Familiarity with mobile app analytics and A/B testing. Excellent stakeholder management and cross‑functional collaboration skills. Entrepreneurial, results‑oriented, and thrives in a fast‑paced environment. Application Interested parties please send CV to or apply via JobsDB. Please include current/last drawn salary, expected salary, and availability in your application. We provide competitive package with fringe benefits. Application Questions Which of the following statements best describes your right to work in Hong Kong? What's your expected monthly basic salary? How many years' experience do you have as an Assistant Manager? Which of the following Customer Relationship Management (CRM) systems do you have experience using? How many years of project management experience do you have? Do you have experience with multi‑variate and A/B testing methodologies? #J-18808-Ljbffr


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