Assistant Category Marketing Manager

5 days ago


Kowloon, Hong Kong SAR China Logitech Hong Kong Limited Full time

We are looking for a results-driven and agile Assistant Category Marketing Manager to lead category and digital marketing for our Personal Workspace (Logitech) and Gaming (Logitech G) portfolios in Hong Kong. This role is critical in driving brand growth, consumer engagement, and business performance through integrated marketing and close alignment with local sales initiatives. Your Contribution Lead and own marketing strategy and execution for PWS and Gaming categories, aligning with regional priorities and local business objectives. Coordinate and support local sales campaigns, including planning, offer development, POS support, and trade activation in collaboration with the sales and customer marketing teams. Develop and implement 360° marketing campaigns across online and offline channels, including digital, social, retail, PR, partnerships, and influencer. Lead local product launches, including GTM planning, creative briefing, and execution alignment. Collaborate with sales, trade marketing, and other teams to align promotional plans, drive in-store visibility, and optimize media spend (MDF & OPEX). Partner with external agencies and vendors to manage creative development, content localization, media, and campaign execution. Track and analyze campaign performance, consumer insights, and market data, making data-driven decisions to maximize ROI and improve future planning. Act as consumer advocate, leveraging market research and feedback to develop compelling local value propositions and communication strategies. Drive community engagement and build brand affinity through innovative, local activation programs across esports, creators, workspace productivity, and tech communities. Report regularly on campaign KPIs, budget utilization, channel performance, and category health to key stakeholders. Key Qualifications 5+ years of experience in marketing, preferably in consumer electronics, FMCG, or tech lifestyle brands. Proven track record in category marketing, brand management, or product marketing with experience launching new products and managing end-to-end campaigns. Strong understanding of consumer journeys, omnichannel touchpoints, and digital marketing strategies. Analytical mindset with experience in campaign performance analysis, ROI tracking, and applying insights to campaign refinement. Excellent communication and project management skills—comfortable leading cross‑functional and cross‑border collaboration. Experience working in a matrix organization and managing multiple stakeholders. Fluent in English and Mandarin (written and spoken). Logitech is a world leader in products that connect people in a natural, intuitive way to the digital experiences they care about. We develop our products with a powerful blend of artistic design, surprising science, and innovation driven by consumer insight. Under a number of different brands, the company offers PC peripherals; cases and keyboards for tablets; equipment for gamers; mobile speakers and earphones for music and sports enthusiasts; devices to make video collaboration simple in the workplace; and entertainment and control products for the home. Join our mission to help the world create, achieve and enjoy more #J-18808-Ljbffr



  • Kowloon, Hong Kong SAR China Mayborn Group Limited Full time

    Overview Reporting to the Senior Category Manager in the Hong Kong Office and working closely with the Head of Regional Marketing and Senior Digital Manager, this role will drive Tommee Tippee Brand Awareness and Revenue growth in key Asia markets, through strong Category and Consumer Insights, Digital Brand Build excellence and Consumer marketing....


  • Kowloon, Hong Kong SAR China Logitech Hong Kong Limited Full time

    A leading technology firm in Hong Kong seeks an Assistant Category Marketing Manager to drive category and digital marketing for Personal Workspace and Gaming portfolios. The role involves leading marketing strategy, coordinating local sales campaigns, and implementing comprehensive marketing initiatives. We are looking for an individual with over 5 years in...


  • Kowloon, Hong Kong SAR China Go In Marketing Full time

    Senior Account Executive (4As Marketing Agency) Project management of various marketing activities (i.e. Digital Campaigns, Crossover Promotions, Events, ATL & BTL projects). Coordinate clients’ projects including defining deliverables, planning and coordinating internal and external resources. Serve as the client’s primary point of contact – develop...


  • Kowloon, Hong Kong SAR China International Operations & Services Company (HK) Limited Full time

    A leading travel experience firm in Hong Kong is seeking a Category Manager for Travel Essentials, Wellness, and Souvenirs. This role entails accountability for strategy creation, driving sales, and managing category performance. The ideal candidate will have 5-7 years of retail experience, including at least 3 years in a management position, and a...


  • Kowloon, Hong Kong SAR China Kowloon Development Company Ltd Full time

    A leading company in retail management in Hong Kong is seeking a Senior Category Officer for the SODA Mall, specializing in confectionary and beverages. The candidate will assist with purchase orders, coordinate teams for efficient order processing, and provide support on merchandising and product assortments. A minimum of 4 years of experience in FMCG,...

  • Trade Marketing

    5 days ago


    Kowloon, Hong Kong SAR China Kimberly-Clark (Hong Kong) Limited Full time

    Report to Senior Category Development and Trade Marketing Manager to provide support on the Trade Marketing Team. Work closely with Sales and Marketing teams to propose and execute trade activation programs for all online and offline channels, driving sales and achieving company strategy & business goals. Coordinate the new product launch plan across...


  • Kowloon, Hong Kong SAR China Frieslandcampina (Hong Kong) Limited Full time

    Channel and Category Development Manager - Friso Build shopper marketing strategy (including distribution, price, promotion and merchandizing) across key accounts and open trade channels for our brands. Identify opportunities and overcome challenges to deliver business targets. Lead the planning of instore visibility, price and promotion according to brand...


  • Kowloon, Hong Kong SAR China CommAds Marketing Limited Full time

    As a Marketing Specialist, you’ll play a key role in supporting our marketing team to deliver exceptional results for our clients. Responsibilities Assisting in the development and execution of marketing campaigns. Coordinating with media, celebrities, and influencers and managing collaborations. Supporting campaign execution, including trafficking,...

  • Category Manager

    5 days ago


    Kowloon, Hong Kong SAR China International Operations & Services Company (HK) Limited Full time

    Category Manager - Travel Essentials, Wellness and Souvenir (HK and Macau) Add expected salary to your profile for insights Avolta is the world’s leading travel experience player. With a traveler-centric philosophy and a geographically diverse network, the travel retail and F&B company addresses the needs of up to 2.3 billion passengers each year, with...

  • Marketing Assistant

    5 days ago


    Kowloon, Hong Kong SAR China Excellent Wellbeing International Co., Limited Full time

    Responsibilities Conduct market research and analyze consumer, category, and competitor trends to support product and marketing decisions Execute day‑to‑day marketing activities and campaigns to support brand growth Prepare marketing and sales materials, including product presentations and promotional content Assist in coordinating end‑to‑end product...