增长运营经理, Crypto, Growth Operations
2 weeks ago
有coinbase和CME group 经验优先
职责
- 搜集、分析和处理各类数据,分析竞品交易平台运营策略;撰写周期性分析报告和定位业务问题并提出解决办法;
- 制作交易平台增长运营方案,为经营战略决策提供参考,并推动产品或运营方案落地;
- 设计用户增长体系、活动运营体系促进机构、高净值用户、重点国家的用户增长(拉新、促活、留存),洞察用户生命周期,提高转化效率,基于市场洞察和数据分析进行关键策略设计并落地,对运营指标负责;
- 根据公司不同的产品需求、行业热点、配合相关市场团队,设计并安排执行线上活动。追踪活动效果,对活动最终效果负责;
- 记录并分析日常运营数据,通过数据总结用户行为习惯,优化运营手段;
- 负责增长团队的搭建与管理;
要求:
- 熟练掌握英语和中文的书面以及口语沟通能力,有海外知名高校留学背景者优先;熟悉高净值用户增长策略和经验或者有从0-1增长体系搭建优先考虑;
- .拥有3年以上数字资产行业研究、用户增长、活动运营经验,具有相关业务运营案例和突出的业绩;
- 数据驱动思维,数据分析能力强,有营销模型(包括画像模型、意向模型等)开发经验者优先;
- 具有较强的沟通协调能力,创新能力,分析判断能力与目标任务的执行能力,高度自我驱动性,自律性强
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