Senior Manager/Manager, Wealth Management
5 days ago
3 days ago Be among the first 25 applicants
- Expand our investment services user base and increase trader activity.
- Lead the marketing creatives and ideation. Develop creative briefs and direction to meet objectives for all advertising and public-facing communications.
- Manage & coordinate complex marketing campaigns with multiple involved internal and external stakeholders and dependencies and distribution through multiple channels.
- Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimise accordingly.
Qualifications
- Experience: 6+ years of experience, proven track record of successfully designing and executing demand generation strategies, preferably in the fintech or wealth management industry.
- Language: Excellent written and verbal communication in English, Cantonese, good command of Mandarin is a plus.
- Exceptional Writing Skills: Outstanding ability in writing clear, persuasive copy and communicating complex ideas effectively, with a keen eye for detail and narrative coherence.
- Collaboration and Communication: Ability to collaborate effectively with cross-functional teams, including business development, partnerships, and creative teams, while demonstrating excellent communication and presentation skills.
- Analytical Skills: Proficiency in data analysis and reporting, with the ability to interpret metrics, derive actionable insights, and optimize campaigns accordingly.
- Tech Savviness: Familiarity with marketing automation tools, CRM systems, and analytics platforms to streamline marketing processes and measure campaign performance.
- Results-Oriented: Results-driven mindset with a focus on achieving measurable outcomes, such as lead generation, conversion rates, and ROI.
- Strategic Thinking: Strong strategic mindset to develop and execute effective demand generation strategies aligned with business objectives and target audience segmentation.
- Adaptability and Creativity: Ability to identify new opportunities and trends, adapt to evolving market trends, think creatively, and experiment with innovative marketing tactics to drive impactful campaigns.
- Continuous Learning: Demonstrated commitment to staying updated on the latest marketing trends, tools, and best practices through self-learning and professional development activities.
Mid-Senior level
Employment typeFull-time
Job functionProduct Management and Marketing
IndustriesTechnology, Information and Internet and Banking
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