Senior Producer, Global Digital Video
3 months ago
Who We Are…
When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the bringing our characters to life, the bringing them to your living rooms and the creating what’s next…
From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.
We are the now and the next. The power behind the people building the future. We are born from the spirit of innovation. We are created from the idea that people around the world want more, need more, deserve more. We are the home of the global digital revolution. We are CNN.
To see what it’s like to work at CNN, follow @WBDLife on and
Your New Role …
We are CNN. THE WORLD'S MOST ESSENTIAL AND ENGAGING SOURCE OF DIGITAL NEWS. We are in the midst of rapid transformation and need our next generation of innovators, makers, and dreamers who will lead and drive our growth. We aim to make the world a better, more connected place.
The Senior Producer is responsible for leading the programming strategy for video on CNN’s core platforms including desktop web, mobile web, mobile apps and TV apps, as well as third-party platforms that support our video business (TikTok and YouTube). The Senior Producer collaborates with video leadership in the development of long-term strategies and relationships. They work with partners within the org to elevate video content for digital audiences using data and insights to inform decisions. This position is responsible for managing direct reports in their career advancement and growth. This role is based out of our Hong Kong office, and will focus on serving our domestic and international audiences on digital platforms.
Your Role Accountabilities …
Programs both core platforms and off-platform accounts, monitors content performance, and uses real-time data to adjust tactics that deliver on business goals
Leads collaboration with global programming team to develop tactics
Collaborates with video leadership to develop long-term strategies and relationships
Partners with correspondents and reporters to share performance insights that help inform creative decision making and story-telling choices for digital audiences
Works alongside domestic and international news desks to influence and inform news gathering decisions based on digital video audience insights and learnings
Can pitch, develop, and execute programming tactics and ideas independently
Communicates network and video programming priorities with team
Leads conversations with the team that encourage innovation and growth
Qualifications & Experience…
Four-year college degree. Journalism degree preferred
7+ years producing/writing/editing in a major news market
1-2 years experience managing others
Working knowledge of Adobe Premiere, Final Cut Pro or similar editing system
Ability to analyze data and share insights to inform editorial decision-making
Excellent communication skills, news judgment and headline-writing skills
Ability to lead during breaking news situations
Ability to independently make editorial decisions while programming core platforms
Conveys spirit of teamwork, positive attitude (eager, energetic, team-oriented)
Flexibility (can deal with rapid changes in news, adapt to breaking news, and handle several tasks at once)
Must be able to adapt to a 24h/7 days a week news environment
Must be able to work shifts at all times of day and night
How We Get Things Done…
This last bit is probably the most important Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.
Championing Inclusion at WBD
Warner Bros. Discovery embraces the opportunity to build a workforce that reflects the diversity of our society and the world around us. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, regardless of sex, gender identity, ethnicity, age, sexual orientation, religion or belief, marital status, pregnancy, parenthood, disability or any other category protected by law.-
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