Head of brand management, apac

2 weeks ago

Central And Western District, Hong Kong SAR China Pattern Full time

Head of Brand Management, APAC (can be based in Guangzhou or Hong Kong)The Head of Brand Management, APAC manages, builds, and grows our partners' e Commerce activities on Tmall, JD.com, and other marketplaces. The ideal candidate will be a leader who takes lead of all aspects of our brands' go-to-market strategies and possesses the core competencies of team management, business strategic planning, and project management. To be successful in this role, you will have excellent stakeholder management skills, a strong commercial and analytical mindset. You will report to the Managing Director for Asia and be based in the Guangzhou or Hong Kong office. Essential Duties and Responsibilities Drive revenue growth on marketplaces across Asia through leading our regional Brand Management Team in APAC. Collaborate with the China cross-functional team to oversee the e Commerce channels' operation and campaign delivery by supporting functions like operation, marketing, logistics, etc. for brand acceleration. Evaluate competitive landscape and develop strategies to maximize business growth. Ensure the highest levels of operational execution. Conduct analysis of brand performance using multiple data sources and tools on a regular basis to ensure that performance is continuously optimized across all touch points. Inter-departmental cooperation: docking with other departments and reporting to the Asia Managing Director. Follow up and coordinate with internal departments of design, marketing, logistics, and customer service according to planning requirements, optimize business processes, improve operation and sales efficiency, and ensure smooth implementation of the sales plan. Qualifications Bachelor's degree or above, major in e-commerce and marketing.8+ years of hands-on experience in account management, project management, digital marketing, or trading. Experience in e Commerce or online marketplace (Tmall, JD, Douyin, etc.) is a must. Excellent communication skills in English and Mandarin. Able to work under pressure and manage multiple timelines. Independent, highly motivated with a success-driven approach. Strong analytical and data management skills. Company Culture We are looking for individuals who are: Game Changers: A game changer is someone who looks at problems with an open mind and shares new ideas with team members, regularly reassesses existing plans and attaches a realistic timeline to goals, makes profitable, productive, and innovative contributions, and actively pursues improvements to Pattern's processes and outcomes. Data Fanatics: A data fanatic is someone who recognizes problems and seeks to understand them through data, draws unbiased conclusions based on data that lead to actionable solutions, and continues to track the effects of the solutions using data. Partner Obsessed: An individual who is partner obsessed clearly explains the status of projects to partners and relies on constructive feedback, actively listens to partners' expectations, and delivers results that exceed them, prioritizes the needs of partners, and takes the time to create a personable experience for those interacting with Pattern. Team of Doers: Someone who is part of a team of doers uplifts team members and recognizes their specific contributions, takes initiative to help in any circumstance, actively contributes to supporting improvements, and holds themselves accountable to the team as well as to partners. Application Tips Be prepared to talk about professional accomplishments with specific data to quantify examples. Be ready to talk about how you can add value and be the best addition to the team. Focus on mentioning how you would be partner obsessed. Be prepared to talk about any side projects related to data and analytics. Pattern provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability, status, genetics, protected veteran status, sexual orientation, gender identity or expression. Pattern is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Seniority level Entry level Employment type Full-time Job function Marketing, Sales, and Business Development Industries Retail and Internet Marketplace Platforms#J-18808-Ljbffr

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