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Donor Comm and Engagement Assc

1 month ago

Central And Western District, Hong Kong SAR China UN News Full time
Donor Comm and Engagement AsscDonor Comm and Engagement Assc

Apply locations: Hong Kong, ChinaTime type: Full timePosted on: Posted 7 Days AgoTime left to apply: End Date: December 31, 2024 (5 days left to apply)Job requisition id: JR2451078Hardship Level (not applicable for home-based):

U (unclassified)Family Type (not applicable for home-based):

No designationStaff Member / Affiliate Type:

UNOPS LICA6Target Start Date:

2025-01-20Deadline for Applications:

December 30, 2024Terms of Reference

General Background:

To align with PSP Global strategy on Donor Experience & Development, PSP HK is looking for an experienced Donor Communication and Engagement Associate structured in Donor Care Team of PSP Hong Kong to develop strategies on omnichannel donor communication and engagement to strengthen donor loyalty; optimize opportunities to enhance the life-time value of donors by crafting donor-centric content to improve retention rate and appeal for extra donations; build engagement at every stage of the donor journey by providing enriched online and offline communications to maximize donor satisfaction.Purpose and Scope of Assignment:

Design, implement and develop the omnichannel donor communication and engagement plan of PSP HK to strengthen donor loyalty and satisfaction;Explore and optimize available online and offline channels to enhance the life-time value of donors;Devise long- and short-term strategic donor communication and engagement initiatives to support Individual Giving and Middle Donor programmes that result in revenue growth and better retention rate;Enhance digital transformation of donor retention and development activities through offline-online integration of donor communication pieces;Run digital campaigns to re-target donors and engage donors based on their behavior;Develop and promote new types of donor fundraising and engagement activities (e.g., crowdfunding platform);Utilize and explore effectively the current and future technologies to orchestrate campaigns with automation and relevant personalization;Conduct donor surveys, organize donor focus groups to collect insights from donors;

Qualifications and Experience:

Completion of high school diploma or a bachelor’s degree in Marketing, Communications, Journalism, Social Science or other related fields;Minimum of three (3) years of relevant experience with high school diploma, two (2) years with bachelor’s degree or higher;At least 2 years of experience providing functional guidance or supervision to communications, donor care or loyalty marketing teams;Proven experience in a fundraising, digital marketing or communications environment working on donor/customer care and loyalty programme;Strong communication and interpersonal skills;Proficiency in written and spoken Chinese (Cantonese and Putonghua) and English;

Standard Job Description

Required Languages

English, Cantonese, ChineseDesired Languages

Additional Qualifications

SkillsEducationBachelor of Arts (BA): Communication (Required), Bachelor of Arts (BA): Digital Communications and Media/Multimedia (Required), Bachelor of Arts (BA): Digital Marketing (Required), Bachelor of Arts (BA): Marketing (Required)CertificationsWork ExperienceOther informationThis position doesn't require a functional clearance.Welcome to UNHCR’s new recruitment platform

Please note that applications are only accepted via the UNHCR online recruitment platform. CVs and/or application requests sent via email will not be answered, reviewed nor considered.Diversity

The UNHCR workforce consists of many diverse nationalities, cultures, languages and opinions. UNHCR seeks to sustain and strengthen this diversity to ensure equal opportunities as well as an inclusive working environment for its entire workforce.About Us

UNHCR, the UN Refugee Agency, takes the lead in protecting people forced to flee wars and persecution around the world.

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