Marketing Strategy Leader

6 days ago


Hong Kong, Central and Western District, Hong Kong SAR China BOC Group Life Assurance Company Limited Full time

The BOC Group Life Assurance Company Limited is seeking a Marketing Strategy Leader to drive the development and management of marketing partnerships that align with our business goals. The successful candidate will be responsible for developing strategic partnerships with key stakeholders, including brands, influencers, and other relevant entities.

Key Responsibilities:

  • Develop and execute co-marketing campaigns that drive brand visibility and customer engagement.
  • Negotiate partnership agreements and contracts to ensure mutually beneficial terms.
  • Manage the partnership marketing budget, ensuring efficient allocation of resources to maximize ROI.
  • Track, measure, and analyze the performance of partnership marketing initiatives.
  • Collaborate with sales, product, and customer service teams to align marketing efforts with overall business goals.

Qualifications:

  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • At least 8 years of experience in partnership marketing, business development, or a related role.
  • Proven track record of developing and managing successful marketing partnerships.
  • Creative thinker with the ability to develop innovative marketing strategies.
  • Excellent communication and interpersonal skills.
  • Analytical mindset with the ability to interpret data and make data-driven decisions.

We offer a 5-day work week, an attractive remuneration package, and excellent training & development opportunities.



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