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Marketing Content Innovator
2 weeks ago
We are looking for a Brand Marketing Manager to join our team at Lumio. As a key player in shaping our brand identity and driving marketing initiatives, you will be responsible for conceptualising and producing engaging visual content, developing creative strategies, and elevating our digital presence. This is a mid-senior level position that requires a solid academic background in Marketing, Branding, Communications or related fields. A minimum of 3 years experience in digital marketing, graphic design, photography/videography or creative agencies is also required. You must have a strong understanding of social media dynamics and nuances of PR and communications. Additionally, you should have a portfolio showcasing your creative prowess, visual style, and ability to craft compelling storytelling through visuals. Your style should align with Lumio's simple, subtle, elegant, heart-felt and human-centered aesthetic. You must be passionate about design, branding, and marketing, with a strong grasp of trends to contribute fresh, innovative perspectives to the table. A proactive and enthusiastic approach to creating visually stunning content showcasing Lumio's brand and products is essential. You should possess exceptional communication skills that particularly speak to a high-end, luxury, lifestyle audience. A track record of success with digital advertising and marketing campaigns is also required. An entrepreneurial mindset to bring concepts and ideas to life is necessary. You must be able to collaborate effectively with internal teams (sales and product development) as well as external parties (creators, press etc.) to communicate our brand and products effectively. Proficiency in design software, social media platforms, and digital marketing tools to execute creative campaigns is essential. Proficiency in data analytics tools for e-commerce, digital advertising and marketing to guide strategy and direction is also required.
