Innovative Creative Strategist
3 days ago
At 160over90, we're a full-service cultural marketing agency that's part of the Endeavor network. Our team helps brands stay connected to what their consumers care about most by leveraging our cultural insight, access, and influence. With offices in seven countries around the world, we offer expertise across various fields such as experiential, creative, public relations, digital, social, impact, influence, higher education, and more.
The Role:
We have an exciting opportunity for a Senior Art Director / Copywriter to join our team in Hong Kong. As an established senior level Creative professional, you will develop innovative, impactful, omni-channel creative solutions to help steer our ambitious clients/brands and partnerships. You are curious and immersed in culture and love to use your creative powers to solve human problems.
You will concept, develop, and help drive innovative and world-class creative platforms, campaigns, and PR-driven thinking across a range of brand partnerships, clients, and platforms ensuring strategic solutions are effective and ideas are original. You will be given opportunities to work on global clients and incorporate talent, owned properties, and partner brands into your ideas.
As an established Senior Creative partnership, you'll get to:
- Develop thought-provoking creative concepts, direction, and tone etc.
- Connect with global teams to service clients all around the world
- Partner with our Creative Directors to develop world-class creative thinking
- Work closely with our clients and stakeholders to bring all cross-channel elements to life, all around the world.
- Articulate creative decisions and rationalize based on strategy
- Use insights and data to refine creative decisions to ensure our clients' business objectives are met
- Take hands-on responsibility for project delivery and proactively take an interest in quality of care, seeing work through to final delivery phases.
- Help mentor junior creatives, offering support and direction.
The ideal Creative Team will have:
- Evidence delivering innovative campaigns (all applications must include an online portfolio of creative work).
- Minimum 7+ years of creative agency experience.
- Excellent understanding of marketing and design principles.
- A strong commitment to the needs of all clients and their brands and be passionate about delivering the best work to them.
- Vast experience across the full creative channel ecosystem, with a particular interest in global platforms, PR-led thinking, and sporting events – understanding the customer journey mapping from a creative perspective.
- You have excellent verbal, visual, and written communication skills, allowing you to communicate complex information simply and clearly
- Experience working in an agile environment and be comfortable with a fluid approach to work - easily adapting to change in a fast-paced environment.
- Understanding and experience presenting concepts and proposals to all levels, intelligently adapting approach to suit the needs of the audience.
- Experience leading on creative projects
- A keen interest in design, culture, technology, and innovation.
- Strong conceptual thinking and creative problem-solving abilities.
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