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Senior Marketing Manager, Product Management
1 week ago
The ideal candidate will develop and implement marketing strategies that align with our business goals and objectives, analyzing individual products features, market needs, sales data, consumer behavior, and the competitive environment to develop respective marketing strategies and activities.
- You will lead the team in executing marketing activities such as communications, concepts development, copywriting, production support, media placements and digital marketing intelligence for featured product promotions;
- Collaborate with internal stakeholders to ensure effective communication and coordination across departments;
- Monitor and evaluate marketing performance to optimize results;
- Identify opportunities for process improvements and implement changes to enhance efficiency and effectiveness.
To succeed in this role, you must have:
- A Bachelor's degree in Marketing, Business Management or other related disciplines;
- At least 10 years of relevant working experience in airline commercial or business development gained in sizable organizations;
- Relevant experience in travel/hospitality industry, bank partnership or loyalty program is preferred;
- Familiar with performance driven digital marketing landscape in Hong Kong and/or Mainland China, APEC and North America is a strong advantage;
- Self-motivated, proactive, able to multi-task, and with a team-player attitude;
- Strong understanding and interest in current Marketing & Branding best practices in the industry, and able to bring insights to the team's Marketing strategies;
- Able to work under pressure and meet tight deadlines, reliable and independent, bringing a positive attitude and energy to the team;
- Strong negotiation skills and analytical skills;
- Ability to work under pressure with strong multi-tasking and organization skills;
- Proficient in spoken and written English and Chinese (including Putonghua); and
- Proficiency in MS Office.
We offer a competitive salary and benefits package, including health insurance, retirement plan, and paid time off.
