Product Insights Manager
19 hours ago
Cathay Pacific Airways Limited is seeking a skilled Product Insights Manager to drive data-informed decision-making across our product teams. As an integral part of the Digital Experience Department (DEX), this role plays a crucial role in providing exceptional digital experiences for our customers.
About the Role
The successful candidate will be responsible for collaborating with product teams to gather reporting requirements, creating reusable dashboards and reports that offer insights into product performance and user behavior, and conducting data analysis to identify trends and customer behavior. They will also write and optimize SQL queries to extract relevant data for analysis and reporting, conduct funnel analysis and conversion tracking, and work closely with UX researchers to integrate qualitative insights with quantitative data.
Key Responsibilities
- Develop impactful dashboards and reports to enable deeper insights into product performance and user behavior.
- Collaborate with cross-functional teams to enhance our product discovery process and optimize user experiences.
- Conduct data analysis to identify trends, customer behavior, and anomalies in datasets.
- Write and optimize SQL queries to extract relevant data for analysis and reporting.
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