Strategic Marketing Director

3 weeks ago


Hong Kong, Central and Western District, Hong Kong SAR China Klick Full time

About Klick Health

Klick Health is a dynamic ecosystem of innovative minds working to unlock the full potential of people and clients in life sciences since 1997. As we continue to grow exponentially, we invest in talent early and often to develop future leaders at all levels.

Our Focus

The Klick Strategy team is dedicated to defining how, when, and where pharmaceutical brands interact with their target audiences to drive effective customer engagement and measurable business outcomes. We advise clients on key elements of their go-to-market strategy, including audience targeting, channel mix, marketing ecosystem design, and performance measurement & optimization.

Responsibilities

  • Lead the go-to-market strategy for one or more accounts, with each account consisting of one or more brands.
  • Develop annual tactical plans.
  • Formulate solutions to clients' marketing challenges and produce related project briefs.
  • Work with Analytics team to analyze brand performance and recommend optimizations.
  • Exhibit thought leadership by authoring POV documents related to industry/technology trends.
  • Manage one or more strategists.
  • Serve on account-level leadership teams, responsible for client relationship, financial, and operational growth.
  • Participate in new business pitches

Requirements

  • University degree, with a focus in business or science; MBA preferred.
  • 7-10+ years of experience in marketing, with the majority in pharma and healthcare marketing, preferably in an agency role.
  • Intellectual curiosity, paired with an affinity and aptitude for creative problem-solving.
  • Strong communication, presentation, and facilitation skills.
  • Experience of working in South East Asia and South Asia markets at regional and Local level.
  • Fluent in English, proficiency in Mandarin or Japanese as an asset


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