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Head of Public Relations and Marketing

2 weeks ago

Hong Kong, Central and Western District, Hong Kong SAR China HighLife Asia Full time
Responsibilities

The PR Manager will be responsible for developing and implementing a comprehensive PR strategy for a high-profile mega event in Hong Kong. Key responsibilities include:

  • Formulating a robust PR strategy tailored for a Hong Kong mega event, including live press announcements and media coverage, in coordination with the appointed PR agency.
  • Developing and presenting a compelling sponsorship package.
  • Crafting and editing essential key messages to ensure consistency and effectiveness.
  • Preparing impactful messages and visuals for a continuous stream of social media output.
  • Conducting thorough research and preparing press materials.
  • Engaging and managing media relations and outreach.
  • Implementing issues troubleshooting method and crisis management strategies, ensuring quick and precise communication.
  • Providing key points for panel discussions, keynote speeches, and young leaders' forums promptly in Traditional Chinese and English.
  • Leading a team to produce a detailed transcript of summit discussions in Traditional and Simplified Chinese and English.