Digital Branding Strategist

2 days ago


Hong Kong, Central and Western District, Hong Kong SAR China CICC Full time

About CICC

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CICC, a leading financial institution, is seeking an experienced Marketing Specialist to join our team in Beijing. The ideal candidate will have a strong background in branding and social media management.

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Job Summary

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We are looking for a skilled Marketing Specialist to develop and execute marketing strategies that enhance the company's reputation overseas. This role requires a creative and analytical individual with experience in branding, social media, and content creation.

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Responsibilities

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  • Develop and implement marketing strategies to promote the company's brand and products globally;">
  • Create engaging content for social media platforms, including WeChat, LinkedIn, and video production;">
  • Collaborate with cross-functional teams to design and execute online and offline events;">
  • Maintain brand consistency across all marketing materials and channels;">
  • Analyze market trends and competitor activity to inform marketing strategies;">
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Requirements

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To be successful in this role, you will need:

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  • A bachelor's degree in public relations, advertising, communications marketing or a related field;">
  • At least 3-5 years of experience in social media management, PR agency-related or 4A advertising house experience preferred;">
  • Strong skills in branding, content writing, photography, animation, and visual design;">
  • Excellent writing skills in English and Chinese for creative content creation;">
  • Team collaboration, detail-oriented, highly organized, and risk acumen;">
  • Energetic, can-do attitude, and ability to work under pressure to meet deadlines;">
  • Self-motivated and multi-tasking with quality deliverables;">
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Compensation and Benefits

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The salary range for this position is approximately ¥250,000 - ¥400,000 per annum, depending on qualifications and experience. Additional benefits include:

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  • Medical insurance;">
  • Annual bonus;">
  • Professional development opportunities;">
  • Generous paid time off;">
  • Free meals and snacks in the office;">
  • A dynamic and supportive work environment;">
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About You

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We are looking for a motivated and creative individual who is passionate about branding and marketing. If you are a self-starter with excellent communication skills and a keen eye for detail, we encourage you to apply for this exciting opportunity.

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How to Apply

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Please submit your resume, cover letter, and portfolio to our website. We look forward to reviewing your application.



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