Product Brand Strategist

3 days ago


Hong Kong, Central and Western District, Hong Kong SAR China Classy Wheeler Limited Full time

Classy Wheeler Limited, a well-established cosmetics distributor and beauty service provider in Hong Kong with an operation history over 25 years, is seeking a Product Brand Strategist to join their expanding team.

Job Overview

The ideal candidate will formulate and implement strategies for building up the brand and increasing brand awareness through integrated marketing solutions.

Key Responsibilities:
  • Pilot different marketing teams in developing execution plans and implementing marketing activities to achieve business goals and sales targets through tactical promotion, joint promotion, CRM, and loyalty programs for customer acquisition and retention.
  • Cooperate with inter-departments in new product and counter launches.
  • Overall management of the brand, including the profit & loss of the brand.
Requirements:
  • Degree holder in Marketing, Business Administration, or related discipline.
  • At least 4 years of solid experience in the field of cosmetics, skincare, beauty, advertising, or PR agencies, with 2 years in a managerial position.
  • Strategic thinking, proactive, self-motivated, creative, and a team player.
  • Experience in brand management within the retail industry is preferable.
  • Good command of English, Cantonese, and Mandarin.

Candidates with less experience will be considered for Assistant Brand Manager or Brand Executive roles. The estimated salary range for this position is HKD 55,000 - 75,000 per month.



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