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Digital Experience Strategy Assistant Manager

2 months ago


Hong Kong, Central and Western District, Hong Kong SAR China Cathay Pacific Airways Limited Full time
About the Role

Cathay Pacific Airways Limited is seeking a highly skilled Digital Experience Strategy Assistant Manager to join our team. As a key member of our digital experience team, you will play a crucial role in shaping the digital experience strategy for Cathay Cargo, a leading air cargo service brand.

Key Responsibilities
  • Conduct market research in the logistics and aviation industry to gain a deep understanding of customer needs and preferences.
  • Develop and implement digital experience strategies that align with business goals and objectives.
  • Collaborate with cross-functional teams, including UX/UI design, IT, and business stakeholders, to ensure a seamless customer experience.
  • Work closely with the commercialization team to drive digital distribution and engagement metrics.
  • Support the development and implementation of digital experience roadmaps and strategies.
  • Monitor and analyze business performance after the launch of digital projects.
Requirements
  • University degree in a relevant field, such as logistics, aviation, technology, or e-commerce.
  • Minimum 2 years of experience in product management or digital experience strategy, preferably in the logistics or aviation sector.
  • Strong communication and analytical skills, with the ability to navigate complex business requirements.
  • Strategic thinking and problem-solving abilities, with a focus on data-driven decision-making.
  • Ability to work under pressure and manage deadlines.