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Digital Experience Strategy Assistant Manager
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Cathay Pacific Airways Limited is seeking a highly skilled Digital Experience Strategy Assistant Manager to join our team. As a key member of our digital experience team, you will play a crucial role in shaping the digital experience strategy for Cathay Cargo, a leading air cargo service brand.
Key Responsibilities- Conduct market research in the logistics and aviation industry to gain a deep understanding of customer needs and preferences.
- Develop and implement digital experience strategies that align with business goals and objectives.
- Collaborate with cross-functional teams, including UX/UI design, IT, and business stakeholders, to ensure a seamless customer experience.
- Work closely with the commercialization team to drive digital distribution and engagement metrics.
- Support the development and implementation of digital experience roadmaps and strategies.
- Monitor and analyze business performance after the launch of digital projects.
- University degree in a relevant field, such as logistics, aviation, technology, or e-commerce.
- Minimum 2 years of experience in product management or digital experience strategy, preferably in the logistics or aviation sector.
- Strong communication and analytical skills, with the ability to navigate complex business requirements.
- Strategic thinking and problem-solving abilities, with a focus on data-driven decision-making.
- Ability to work under pressure and manage deadlines.