Digital Marketing Strategist

4 days ago


kwun tong, Hong Kong SAR China JPC Corporation Full time
Job Overview

JPC Corporation, a leading Asian mobile games developer, marketer & operator, is seeking a highly skilled Digital Marketing Executive to join our team. As a key member of our Digital Marketing team, you will play a vital role in driving user growth and revenue across global markets through various marketing channels.

Key Responsibilities
  • Report to Senior Marketing Manager
  • Collaborate closely with internal stakeholders, headquarters, and agencies to foster user growth and meet business KPIs.
  • Execute innovative and creative strategies to drive user growth and revenue across global markets through various marketing channels.
  • Optimize media buying for user acquisition (UA) and re-marketing campaigns to enhance ROI efficiency.
  • Monitor and control marketing campaign timelines to ensure quality and smooth delivery.
  • Initiate marketing automation strategies and execute omnichannel campaigns.

Requirements

We are looking for a talented individual with a Bachelor's Degree in Business, Marketing, Advertising, eCommerce, or related fields. Fresh graduates or 1-2 years of experience in Digital Marketing, preferably in gaming, tech, or startups, are encouraged to apply. You should be proficient in mar-tech, digital marketing platforms (Meta ads, Google ads, Apple Search Ads, DSP, etc.), social media management, automation tools, ASO, SEO, data tracking, and Google Analytics. Experience in email marketing including planning, execution, and analysis is also required.

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