Marketing Strategist

6 days ago


Hong Kong, Central and Western District, Hong Kong SAR China BOC Group Life Assurance Company Limited Full time
Job Description

As a Marketing Strategist at BOC Group Life Assurance Company Limited, you will be responsible for developing and managing marketing partnerships to drive campaign awareness, customer acquisition, and revenue growth. This role requires a blend of strategic thinking, relationship management, and execution skills to create and implement co-marketing initiatives that align with our business goals.

Key Responsibilities
1. Identify and evaluate potential partnership opportunities with key stakeholders, including brands, influencers, and other relevant entities.
2. Negotiate partnership agreements and contracts to ensure mutually beneficial terms.
3. Collaborate with partners to design and execute co-marketing campaigns that drive brand visibility and customer engagement.
4. Develop creative and innovative marketing strategies that leverage the strengths of both parties.
5. Monitor service quality and ensure that the concierge offers bespoke recommendations, exclusive offers, and curated experiences to enhance client satisfaction and loyalty.

Requirements
Bachelor's degree in Marketing, Business Administration, or a related field.
At least 8 years of experience in partnership marketing, business development, or a related role.
Proven track record of developing and managing successful marketing partnerships.
Creative thinker with the ability to develop innovative marketing strategies.
Strong negotiation and relationship management skills.
Excellent communication and interpersonal skills.
Analytical mindset with the ability to interpret data and make data-driven decisions.

Benefits
We offer a 5-day work week, an attractive remuneration package, and excellent training & development opportunities.

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