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2 weeks ago
We are seeking a highly motivated and creative Digital Innovation and Growth Manager to join our team at BOC Group Life Assurance Company Limited. As a key player in our Live Young team, you will be responsible for driving business growth through innovative engagement strategies and strengthening partnerships with wellness providers and business partners.
About the JobIn this role, you will develop and implement effective communication strategies to promote Live Young and drive business results. You will also collaborate with sales channels to execute engagement programs and ensure seamless delivery.
Responsibilities- Develop and implement innovative engagement activities to promote Live Young and enhance user acquisition and conversion.
- Build strong relationships with wellness providers and internal departments to ensure smooth program execution and deliver business results.
- Manage customer inquiries and fulfillments related to engagement programs.
- Bachelor's degree in Marketing, Business Information System, Communications, or a related field.
- A minimum of 6 years' relevant experience, preferably in the financial services industry.
- Creative problem-solver with excellent analytical and project management skills.
- Proficiency in both English and Chinese languages.
- Strong sense of ownership and commitment to delivering high-quality results.
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