Strategic Communications Director

17 hours ago

Hong Kong, Central and Western District, Hong Kong SAR China FundPark Full time

About FundPark:

We are a fintech platform that provides financing solutions for e-Commerce SME businesses. Our mission is to bridge the gap between traditional financial institutions and these innovative companies.

FundPark's proprietary credit model, cutting-edge technology, and real-time data enable us to offer efficient, effective, and flexible funding solutions. This has helped over 18,000 e-Commerce SMEs grow since inception, with loan disbursements exceeding $2 billion.

Job Description:

We are seeking a skilled Strategic Communications Director to manage our public relations, corporate communications, and branding initiatives. The ideal candidate will have substantial experience in developing and executing communication strategies that enhance brand reputation and align with organisational goals.

The successful candidate will be responsible for:

  • Strategic Planning: Monitor industry trends, market developments, and competitor activities to refine strategies. Measure and report on campaign effectiveness, recommending improvements as needed. Provide strategic communications advice and support to senior leadership.
  • Public Relations: Develop and implement PR strategies to strengthen the company's reputation and visibility. Act as the primary spokesperson and liaison for media inquiries, maintaining strong media relationships. Oversee press releases, media kits, and other external communication materials.
  • Brand Management: Drive initiatives to maintain and evolve the company's brand identity and positioning. Work closely with internal teams and the agency partner to ensure branding consistency in campaigns, marketing materials, and content.
  • Corporate Communications: Design and deliver communication strategies to effectively engage internal and external stakeholders. Prepare leadership messaging, reports, and announcements, ensuring alignment with the company's voice and values.
  • Agency Management: Lead collaborations with partner agencies in communications and branding, providing clear guidance and oversight to ensure goals are met.

Requirements:

To be successful in this role, you will need:

  • Bachelor's degree in communications, Public Relations, Marketing, or a related field. Advanced degrees are a plus.
  • At least 12 years of relevant experience in public relations, corporate communications, or branding.
  • Relevant international experience, particularly in China and the U.S.
  • Trilingual proficiency in English, Cantonese, and Mandarin.
  • Proven ability to manage PR agencies and collaborate across functions.
  • Strong written and verbal communication skills with an eye for detail.
  • Experience managing crises and addressing reputational risks.
  • Familiarity with digital communication tools, social media trends, and emerging PR practices.

Salary: $120,000 - $150,000 per annum, depending on experience. Benefits include dental insurance, medical insurance, and a five-day work week.

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