Brand Voice Specialist
7 days ago
About Zeal Holdings Limited
We are a dynamic organization with a presence in multiple continents, committed to growth, innovation and collaboration. Our team of 700+ employees is passionate about delivering high-quality products and services.
We are seeking a highly motivated Multimedia Content Developer to join our team. In this role, you will be responsible for developing and executing content strategies that amplify our brand voice and engage our audience across various digital platforms.
- Content Creation: Develop and produce high-quality bilingual content that resonates with our audience and drives brand awareness and loyalty.
- Platform Management: Ensure the seamless daily operation of our digital platforms, including content scheduling, user interaction and performance monitoring.
- Campaign Execution: Design and execute online initiatives that attract and retain users, with a focus on conversion and growth.
- Strategic Analysis: Monitor market trends and competitor activities to provide insights that inform and refine our content strategies.
Requirements
To be successful in this role, you should have:
- A bachelor's degree or above in fields such as Journalism, Marketing, Advertising, English, Finance or a related field.
- Native-level Chinese speaker with fluent English communication skills, capable of producing high-quality bilingual content.
- At least two years of experience in new media content operations, with a proven track record of successful WeChat and short video platform management. Experience in the foreign exchange industry is a must.
- Adept at crafting compelling narratives with exceptional copywriting skills, reflecting our brand's unique voice.
- Skilled in utilizing data analytics tools to optimize content performance and drive strategic decisions.
- A team player with strong leadership qualities, adept at coordinating resources and motivating team members to achieve project goals.
Mid-Senior level
Employment typeFull-time
Job functionNon-profit Organizations and Primary and Secondary Education
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