Retail Growth Strategist for OSL
1 week ago
About the Role:
OSL is seeking a dynamic and results-driven Retail Growth Strategist to lead our in-country Marketing team and play a pivotal role in developing and expanding our retail business within Hong Kong. This role is akin to a Marketing Director and will be responsible for driving the growth of our retail user base, planning impactful events, managing public relations (PR), and overseeing all marketing-related functions in Hong Kong.
Key Responsibilities- Drive Retail Growth: Develop and execute a comprehensive retail strategy to grow and retain users in Hong Kong, ensuring a sustainable and expanding customer base.
- Team Management: Lead, inspire, and manage a high-performing local team to success. Foster a culture of excellence, collaboration, and accountability.
- Marketing Strategy: Oversee and execute marketing campaigns, leveraging both online and offline channels to drive brand awareness and user acquisition. Leverage insights to ensure OSL's marketing approach is relevant and resonates with the Hong Kong audience.
- Event Planning: Plan, execute, and manage events to engage with the local community, raise brand visibility, and drive user engagement.
- Public Relations: Oversee all public relations activities, ensuring OSL's messaging aligns with the local market and resonates with Hong Kong consumers. Build relationships with media outlets, influencers, and partners.
- Cross-functional Collaboration: Work closely with internal teams such as product, operations, and global marketing to align strategies and ensure smooth operations.
- Operations Management: Ensure the smooth running of day-to-day operations, resolving any issues that arise within marketing or retail functions. Oversee all logistics related to events, promotions, and other marketing initiatives.
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