Data Insights Specialist
4 weeks ago
Company Overview
HKT is a leading provider of telecommunications and technology services in the Asia Pacific region.
Job Summary
We are seeking an experienced Data Insights Specialist to join our Marketing Data Analytics Team.
Key Responsibilities:
- Handle large sets of data to analyze customer behavior and identify new market opportunities and retention strategies
- Prepare regular management reports and dashboards on business performance metrics
- Analyze marketing trends and identify customer needs by building data-driven attribution models
- Conduct market research projects to analyze competitors, determine brand perceptions, evaluate market penetration, and understand customer satisfaction
- Provide ROI analysis of all marketing campaigns and sales activities to maximize effectiveness
- Perform UAT, data testing, and monitor project execution to maintain data integrity of the marketing data mart
Requirements:
- Degree holder in Marketing or Statistics-related discipline
- 3 years' solid experience in data analytics, data mining, and customer segmentation with strong programming skills in SQL and Python
Benefits:
- A competitive salary range of $80,000 - $110,000 per annum
- Ongoing training and development opportunities
- A dynamic and collaborative work environment
About HKT
HKT is a leading provider of telecommunications and technology services in the Asia Pacific region. We are committed to delivering innovative solutions that meet the evolving needs of our customers.
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