Social Media Strategist
1 week ago
Position
We are seeking a highly skilled Social Media Executive to join our team at Christian Dior Couture. As a key member of our marketing team, you will be responsible for developing and implementing social media strategies that drive engagement and conversions.
Key Responsibilities
- Collaborate with our headquarters to align social media plans and ensure consistency across all channels
- Conduct market research to identify local trends and preferences, and develop content that resonates with our audience
- Lead the development and execution of paid social campaigns to achieve business objectives
- Manage and optimize social media content across multiple platforms, including Meta, TikTok, X, Snapchat, Kakao, and Line
- Provide data-driven insights and recommendations to improve social media performance and content execution
- Ensure seamless communication and collaboration with our social media team, performance marketing team, and external agencies
- Consolidate and analyze competitive and post-campaign reports to inform future marketing strategies
Requirements
- University graduate in a related field
- Minimum 3 years of experience in social media marketing, preferably in the luxury retail industry
- Excellent written and spoken English and Chinese language skills
- Ability to work well under pressure, manage multiple tasks, and collaborate with a team
- Detail-oriented, target-driven, flexible, and a good sense of luxury fashion
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