Digital Marketing Analyst

1 week ago


Hong Kong Island, Hong Kong SAR China Linjer Full time

As seen in Vogue and InStyle and worn by Gigi Hadid, Hailey Bieber, Brie Larson and more… Linjer was created in 2014 by Jennifer Chong and Roman Khan, who started the brand out of their living room with $20,000 USD in savings. They’ve grown the brand to 8 figures (USD) in revenue without raising outside funding and along the way using their earnings to buy other direct-to-consumer (DTC) brands and start Peak21, a private equity group in the DTC space. Their portfolio’s annual revenue exceeds $200 million USD and includes Raycon and Nutrition Kitchen, among others. Linjer – now focused on selling fine jewelry – is growing 100% every year, and we are looking for high-talent individuals to join our energetic and multicultural team. Team members at Linjer and sister brands bring experience from their former roles at Lazada (Rocket Internet), McKinsey, Oliver Wyman, Block (formerly Square) and JP Morgan. Founders Roman (HKUST graduate) and Jenn (Dartmouth graduate) are known internationally for being leaders in modern consumer brand-building; Jenn was named to the Forbes 30 Under 30 List and Roman is regularly invited to speaking engagements at the most prestigious e-commerce conferences worldwide. What unites the Linjer Team is our common mission – making beautiful jewelry at fair prices – and an appreciation for our company’s cultural values of meritocracy, humility and agility. About Linjer Founded in 2014, Linjer is a design studio with Scandinavian roots dedicated to creating timeless, high-quality jewelry, bags, and watches. Frustrated by the limited options between fast fashion and overpriced luxury, we partner directly with top suppliers to deliver beautiful, well‑crafted products at a fraction of traditional luxury prices. We are committed to thoughtful design and sustainable practices, using recycled metals, ethically sourced gemstones, and conflict‑free, lab‑grown diamonds. Our company is rapidly scaling and we’re excited to expand our Hong Kong office by adding 10 new team members this year What Linjer offers A multicultural and inclusive team culture Talented and passionate colleagues committed to excellence Work/life balance with a predictable 9 am‑6 pm work schedule The opportunity to make an impact with your work from day one Exposure to entrepreneurship in a stable business growing 100%+ every year Accelerated career growth opportunities for high achievers Visa sponsorship for exceptional talent ready to join our family Who we’re looking for We are seeking a Digital Marketing Analyst to execute and support our digital marketing strategy, with a focus on email marketing, SMS/WhatsApp marketing, and on‑site merchandising. You will be working with a team of world‑class paid marketers and collaboratively with talented designers and content producers; your role will be complementary to theirs in that you will be focused on the strategy of these channels rather than on the creation of the visual content. The position is full‑time in our Hong Kong office. Responsibilities Oversee strategy for email, SMS and WhatsApp: determine what, to whom, and when to merchandise through campaigns and automated flows Continuously optimize our email/SMS/WhatsApp marketing from a technical standpoint (e.g., researching best practices and applying them) Gather CRM performance data and use insights to improve our practices Troubleshoot technical issues with our CRM tools Project manage any changes to our tech stack related to CRM tools and our website Ideate and run A/B tests on the website, analyze results, and continually apply new learnings Develop new website experiences to accommodate new product types and connect the front‑end experience with the user experience Collaborate closely with other members of the design team Who you are Professionally fluent in English Either a mature graduate or with work experience (we’ll tailor the role according to your experience) Strong analytical thinker Skilled at managing multiple projects and priorities simultaneously Meticulous and detail‑oriented, ensuring accuracy in all tasks Tech‑savvy and quick to adapt to new software and digital tools Coachable, with a commitment to continuous personal development and professional growth Energized by fast‑paced, high‑growth environments and eager to contribute to success #J-18808-Ljbffr


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