Senior Manager

Senior Manager / Head of E-Commerce | FMCG, Nutrition, Supplement, Healthcare Hong Kong, Hong Kong HK$ 50,000.00 - 80,000.00 (Hong Kong Dollar) The Company is a well‑established, Hong Kong‑based leader in the pharmaceutical, nutrition, supplement and healthcare sectors, renowned for its commitment to quality, innovation and expertise. With a strong presence in regulated markets, the firm delivers high‑quality products and services to a diverse customer base, including retail consumers, healthcare professionals and institutional partners. Amid rapid growth and the increasing importance of digital channels, the company is seeking a strategic and dynamic Senior Manager / Head of E‑Commerce to lead its e‑commerce operations in the Hong Kong market. This leadership role will be instrumental in driving the company’s online sales strategy, enhancing digital presence and transforming the e‑commerce platform to support business growth in a competitive and regulated landscape. Reporting directly to the General Manager, you will lead a team of four to five e‑commerce professionals, ensuring alignment with corporate goals, optimising customer experience and fostering innovation in a dynamic digital environment. Responsibilities Develop and execute a comprehensive e‑commerce strategy, prioritising online sales growth, customer acquisition and retention to align with business scalability and objectives in the Hong Kong market. Oversee daily e‑commerce operations, including website management, online merchandising, digital marketing, payment systems and customer service, ensuring seamless performance and an exceptional user experience. Lead initiatives to enhance the company’s e‑commerce platform, leveraging data analytics, UX/UI improvements and emerging technologies to drive engagement and conversions. Establish and maintain e‑commerce policies, governance and documentation to ensure compliance with Hong Kong regulations, data protection standards and industry best practices. Collaborate cross‑functionally with the General Manager, marketing, IT and supply chain teams to assess digital needs and implement innovative, cost‑effective solutions that support business objectives. Stay abreast of digital trends, e‑commerce technologies and regulatory updates to maintain a competitive and compliant online presence in Hong Kong. Lead and mentor a team of four to five e‑commerce professionals, fostering professional growth, setting clear goals and driving high standards of performance with a strategic, results‑oriented approach. Act as the lead point of contact for e‑commerce matters during audits, compliance reviews and regulatory interactions. Participate in ad‑hoc assignments to support the company’s broader business objectives, including omnichannel integration and digital transformation. Qualifications Bachelor’s degree in Business Administration, Marketing, E‑Commerce or a related discipline; Master’s degree strongly preferred. 10+ years of experience in e‑commerce or digital retail roles, with at least five years at a managerial level, preferably within pharmaceuticals, retail, manufacturing or FMCG industries. Proven expertise in driving e‑commerce growth, with a track record of transforming online platforms and achieving significant sales milestones in the Hong Kong market. Strong knowledge of e‑commerce platforms, digital marketing, analytics tools (e.g. Google Analytics) and regulatory requirements in Hong Kong. Demonstrated ability to deliver seamless, compliant and customer‑centric e‑commerce operations in a dynamic, regulated environment. Strategic and firm leadership style, capable of driving innovation, resetting expectations and leading digital transformation initiatives. Proven experience managing e‑commerce projects, stakeholder communications and cross‑functional collaboration, with direct reporting to senior management. Professional certifications such as Certified E‑Commerce Consultant (CEC) or similar are highly valued. Exceptional leadership, communication and problem‑solving skills with a hands‑on, collaborative, yet results‑driven approach. Strong analytical skills, detail‑oriented and able to multitask while meeting tight deadlines in a fast‑paced environment. Proficiency in spoken and written English and Chinese; strong computer skills, including familiarity with e‑commerce and CRM systems. Candidates with less experience may be considered for a Senior E‑Commerce Manager role. Apply / Refer a Friend Interested parties, please send your CV or LinkedIn profile to Scarlett Chan at or apply directly. If you know somebody who might be interested, share this job with them. Please note that only shortlisted applicants will be contacted. #J-18808-Ljbffr