Digital Marketing Executive

6 days ago

Hong Kong Island, Hong Kong SAR China ALFA CLOUD (HK) LIMITED Full time

Digital Marketing Executive (Based in Hong Kong) Alfa Cloud (alfacloud.com.hk) is a forward-thinking enterprise committed to providing innovative digital solutions. As we accelerate our market expansion and deepen our digital service capabilities, we are now seeking a passionate and results-driven Digital Marketing Executive to join our team, supporting the achievement of marketing targets and driving brand value growth. Key Responsibilities Develop and produce high-quality digital content, including EDMs (Electronic Direct Mail), leaflets, and promotional videos, to effectively showcase the features and advantages of the company’s products. Design, launch, and manage end-to-end digital marketing campaigns—such as Search Engine Marketing (SEM), webinars, and offline seminars—to meet core objectives of lead generation and brand awareness enhancement. Oversee the aftersales service document workflow, ensure process standardization, and generate regular performance reports to analyze campaign effectiveness and provide data-driven optimization suggestions. Maintain the accuracy and timeliness of the company’s customer database, update customer information regularly, and support targeted marketing strategies and customer relationship management. Requirements for The Successful Applicant Possess a minimum of 1 year of account servicing experience in the digital marketing industry, with a clear understanding of industry operating rules and customer service processes. Have hands‑on experience in ad campaign deployment, post‑launch optimization, and data analysis—able to interpret data to adjust strategies and improve campaign performance. Demonstrate competence in managing branding‑oriented and performance‑driven partners or clients, aligning their needs with the company’s marketing goals to achieve mutual success. Master key digital marketing tools and software: be proficient in Google Analytics, SEM platforms, and social media management tools; and skilled in MS 365, Adobe Creative Cloud, WordPress, and Canva. Have excellent communication and interpersonal skills, with the ability to collaborate closely with internal teams (e.g., product, sales) and external partners to ensure smooth project progress. Be target‑oriented, self‑motivated, confident, and outgoing—able to adapt to a fast‑paced work environment and proactively tackle challenges. Experience in using AI tools for digital marketing purposes (e.g., AI content generation tools, AI‑powered data analysis platforms, or AI marketing automation tools) is required. How to Apply If you are eager to grow in the digital marketing field and meet the above requirements, please send your updated resume to HR – with the email subject line marked as "Application for Digital Marketing Executive". Alfa Cloud is an equal opportunity employer. We respect diversity and are committed to creating a fair and inclusive working environment for all candidates. Shortlisted applicants will be contacted within 1-2 weeks for follow-up interviews. #J-18808-Ljbffr

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