Brand Lead

2 days ago


hong kong, Hong Kong SAR China KuCoin Exchange Full time

Key Responsibilities Develop and execute KuCoin's global brand strategy, ensuring clear positioning and consistent identity across all channels. Drive measurable growth in brand awareness, SOV, and sentiment across global markets. Lead major sponsorships and partnership programs (e.g. sports, music, lifestyle) that elevate KuCoin's brand influence and ROI. Oversee global brand campaigns — concept, creative, and rollout — ensuring impact and message alignment. Collaborate with PR, Product, and Social teams to integrate brand storytelling into every touchpoint. Track and optimize brand performance through data and insights, including awareness, engagement, and brand equity. Manage creative agencies and external partners, ensuring top-quality execution and consistency. Qualifications 7+ years in brand management, marketing communications, preferably in fintech, or tech. Proven experience in global sponsorships or high-profile partnerships. Strong understanding of brand strategy, positioning, and creative development. Ability to drive industry share of voice growth through campaigns and partnerships. Data-driven, with solid knowledge of brand performance metrics and ROI. Excellent communication, negotiation, and project management skills. Fluent in English and Mandarin. #J-18808-Ljbffr


  • Brand Lead

    18 hours ago


    hong kong, Hong Kong SAR China OSL Full time

    We are seeking an experienced and strategic Branding Lead with a minimum of 5 years of relevant experience, preferably in crypto, Web3, or fintech sectors. This role requires a visionary branding professional with a strong grasp of both local and global markets, capable of shaping and executing a comprehensive brand strategy aligned with our company's...

  • Crypto Brand

    18 hours ago


    hong kong, Hong Kong SAR China OSL Full time

    A leading digital asset platform in Hong Kong seeks an experienced Branding Lead to shape and execute their brand strategy. The ideal candidate will have 5-8 years of experience in brand events and experiential marketing, preferably in the crypto or fintech sectors. Responsibilities include leading brand events, managing vendor relations, and measuring brand...

  • Global Brand

    2 weeks ago


    Hong Kong Island, Hong Kong SAR China Chow Tai Fook Group Full time

    A leading retail group in Hong Kong is seeking a dynamic Assistant Manager in Brand Management and Communications to develop strategies that enhance brand image. The role involves leading integrated campaigns, enforcing brand guidelines, and collaborating with agencies to deliver effective communication. Ideal candidates should have 6-8 years of experience...


  • hong kong, Hong Kong SAR China Longbridge Whale Full time

    A leading fintech company in Hong Kong is seeking a B2B Brand Marketing Executive to execute its brand strategy and enhance its influence in the financial and brokerage technology sectors. The role involves managing brand content, gathering market insights, and leading marketing initiatives. Candidates should have a bachelor's degree and at least 3 years of...


  • hong kong, Hong Kong SAR China The University of Hong Kong Full time

    A leading university in Hong Kong is seeking a Manager for Branding and Engagement to lead junior staff and manage branding initiatives. The ideal candidate will have a good university degree and at least 5 years of experience in higher education, healthcare, or marketing. Excellent communication skills in English and Chinese are essential, alongside strong...

  • Employer Brand

    4 days ago


    Hong Kong Island, Hong Kong SAR China BBPOS Limited Full time

    A leading payment solutions company in Hong Kong is seeking an Employer Branding Specialist to enhance its employer brand and attract top talent. The successful candidate will collaborate closely with HR, develop branding strategies, create engaging content for social media, and manage recruitment events. The ideal candidate should possess at least 5 years...


  • hong kong, Hong Kong SAR China Safeguard Global Full time

    A global brand management company is seeking an Assistant Brand Manager in Hong Kong to enhance brand presence across the APAC region. The role focuses on brand strategy, execution, and market analysis, requiring skills in project management and relationship building. The ideal candidate will have a degree in Marketing, proficiency in Adobe software, and...


  • Hong Kong Island, Hong Kong SAR China Fosun International Securities Limited Full time

    A leading financial services firm in Hong Kong is looking for a Marketing & Events Manager to handle brand building activities and develop communications strategies. The ideal candidate will manage content, collaborate with PR agencies, and address media inquiries. Strong experience in digital marketing is essential, along with proficiency in copywriting and...


  • Hong Kong Island, Hong Kong SAR China Rise Associates Asia Limited Full time

    A leading marketing agency in Hong Kong is seeking a Senior Manager, Brand Marketing. You will develop and implement brand guidelines for our diverse retail portfolio, ensuring alignment with strategic objectives. Candidates should have a marketing background, strong project management skills, and experience in the APAC region. This role requires excellent...

  • F&B Leasing

    2 days ago


    hong kong, Hong Kong SAR China SuccessClicks Limited Full time

    A leading F&B management company in Hong Kong seeks a dedicated individual for leasing and brand acquisition to enhance its F&B trade portfolio. The role involves acquiring new F&B brands, conducting market research, and handling leasing activities with the Airport Authority. Candidates should have at least 5 years of leasing experience, particularly with...