CRM Officer

7 days ago


Hong Kong Island, Hong Kong SAR China Jardine Restaurant Group Full time

Pizza Hut Hong Kong Management Limited is the leading pizza restaurant with over 120 shops and approximately 4,700 employees in Hong Kong and Macau. Pizza Hut is committed to becoming the all‑time favorite, serving pizzas anywhere with a delightful touch. To support our mission and expansion, we are inviting high‑calibre and passionate professionals who strive for excellence to join our team. Job Overview Join our team as a CRM & Loyalty Marketing Specialist. We’re seeking a dynamic CRM Specialist to elevate our member engagement to the next level. What You’ll Do Lead Loyalty Initiatives: Manage and optimise our flagship loyalty program, Hut Rewards, and other marketing campaigns to achieve business goals. Drive Customer Growth: Implement CRM strategies and automation to boost acquisition, retention, and reactivation throughout the customer lifecycle. Turn Data into Action: Analyse member data to design impactful CRM plans and activities that enhance sales and loyalty. Collaborate for Success: Work closely with cross‑functional teams to ensure flawless execution of campaigns and promotions. Measure Impact: Review campaign performance, track ROI and KPIs, and continuously improve strategies. Innovate & Adapt: Support exciting ad‑hoc projects in a fast‑paced, test‑and‑learn environment. What We’re Looking For Bachelor’s degree in Marketing, Business Administration, or a related field. Minimum 3 years of hands‑on CRM/Marketing experience, preferably in Retail, F&B, or FMCG. Passionate about F&B and customer engagement. Proactive, detail‑oriented, and solution‑driven. Strong analytical and negotiation skills with a data‑driven mindset. Excellent communication and organisational abilities. Proficient in Excel, Word, PowerPoint, and Chinese word processing. Experience with Power BI, CRM platforms, or tools like Braze is a plus. Excellent command of English and Chinese. Candidates with more experience may be considered for Senior CRM Officer. How to Apply Apply online with your CV and a cover letter highlighting your experience, skills, and achievements. #J-18808-Ljbffr


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