Franchise Head, Biologics

6 days ago


Hong Kong Island, Hong Kong SAR China AstraZeneca Full time

Join our journey to become the leader in Biologics. Our pipeline is one of the deepest and broadest in the industry, with countless new indications and targets. It’s an exciting opportunity to get our medicines to market, work with cutting‑edge science and be involved in the next big thing. Now we seek a Franchise Head, Biologics to join our Commercial Team in Hong Kong. The Franchise Head is a full‑time position, providing a vital point of contact for the designated Disease Area community within AZ in Hong Kong. About AstraZeneca AstraZeneca is a global, science‑led, patient‑focused biopharmaceutical company that focuses on the discovery, development and commercialisation of prescription medicines for some of the world’s most serious diseases. But we’re more than one of the world’s leading pharmaceutical companies. We are on a journey to bring life‑saving medicines to patients. Our role in contributing to decreasing mortality rates globally is clear – shaping the future by spotting a scientifically‑led commercial opportunity and acting now to operationalise and scale it. Business Area – Hong Kong Welcome to Hong Kong, one of over 400 sites here at AstraZeneca, providing a collaborative environment where everyone feels comfortable and able to be themselves is at the core of AstraZeneca’s priorities, it’s important to us that you bring your full self to work every day. To help you maintain your best self, here’s a sneak peek into some of the things this site provides for you. Benefits Flexible Medical Benefit for you to better take care of well‑being of yourself and your family Bright and vibrant work environment Top up employer MPF contribution We’re bringing transformative drugs to those that need them the most by combining continuous new launches with unique solutions across the whole patient journey. It’s how we are able to truly make a difference to the quality of lives and answer huge unmet patient needs. United by our local sense of belonging, there’s never been a better time to a join a progressing team. Countless opportunities to learn from the best global talent, this is a place for those who want to be challenged and empowered to do the things they never thought possible. What you’ll do Leads all aspects of commercial activities for the franchise, including marketing strategy & execution, sales management, empowering cross‑functional collaboration and strong patient‑centric approach Develops local franchise strategy (based on Global strategy) and localized Brand plans including launch plan development & management of brand plan / performance reviews; ensures strategic integration of expanding portfolio and synergies across portfolio. Successfully identify, plan and exploit new brand / indications, existing brand or trade opportunities to develop the business in line with marketing strategic direction. Supervise of using of all sources of market data to develop market models which allow product strategies to be optimised Develops local forecast with solid understanding of P&L, assumptions, insights / trends and solid resource and budget management to deliver on P&L. Drives execution of the brand plans & brand KPIs through close collaboration with cross functional partners. Plans, monitors and reports team activities accurately and in time, in line with AZ standards, so that relevant KPIs are attained at MR level and at company level Develops relevant communication & innovative campaigns, manages external agencies and ensures sign‑off; Lead, coach, mentor the team in order to ensure a professional development of each team member enabling to reach its objectives and to create the highest possible value to the company. Develop and support strong cross‑team collaboration Develops and manage relationships with KEEs in collaboration with Medical and senior management. Works with government affairs partners, ensures policy shaping activities and market access to support growth of portfolio Engages proactively above market with global / regional team and other markets to facilitate best practice learnings and ensure quality deliverables Demonstrates business ethics and ensure active respect of values, business ethics, local laws, policies and Marketing procedures. Ensures all activities and responsibilities are carried out in compliance with the high standards of ethics and integrity required by the Code of Conduct, supporting Policies and Standards and Company Values to protect and enhance long term performance and reputation Other duties within position’s scope, as assigned by Line Manager Essential for the role Bachelor’s Degree in the field of science or business At least 10 years working experience in pharmaceutical sales & marketing with multi‑functional background P&L Management experience At least 3 years’ experience in management role with people management responsibility preferred (less experienced but strong candidate will be considered Business Manager) Demonstrates innovation, strategic and tactical abilities in developing and successfully implementing a comprehensive commercial plan Track record of strong cross‑functional collaboration and self‑motivated Able to set an ambitious and clear vision and builds organisational commitment Ability to influence multifunctional decisions and senior management Problem solving, decision‑making ability and goal‑focus Strategic and analytical mindset Fluent in English and Cantonese Desirable for the role Master’s degree in business, science‑related subject Sales management experience in the pharmaceutical industry Why AstraZeneca? So, what’s next? Are you already imagining yourself joining our team? Good, because we can’t wait to hear from you. Are you ready to bring new ideas and fresh thinking to the table? Brilliant We have one seat available and we hope it’s yours. Where can I find out more? Our Social Media, Follow AstraZeneca on #J-18808-Ljbffr



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