Sales & Marketing Manager
7 days ago
Job Highlights Excellent Communications & Problem‑Solving Skill Over 5 years hands‑on experience in Brand / Product Marketing in FMCG Role Description This is a full‑time position for a Sales & Marketing Manager based in Hong Kong. The Sales & Marketing Manager will be responsible for developing and implementing sales and marketing strategies to drive business growth. Daily tasks include managing marketing campaigns and promotions, conducting market research, analysing data, and building solid connections with Korea headquarter, key stakeholders and clients. The role involves overseeing branding initiatives and identifying opportunities to increase brand awareness and customer engagement. The manager will also coordinate closely with other departments to align marketing and sales objectives effectively. Responsibilities Lead and execute the production and execution of marketing plans through ATL/BTL campaigns, including and not limited to TV commercials, Digital campaigns, Exhibition (e.g., Food Expo), Joint Promotions, Press Release, OTV, Outdoor, Print, and other platforms. Work closely with Headquarter, relevant external and internal stakeholders on product development to ensure timely and effective launch of new brands, products and packaging. Liaise with internal design team, agencies, business partners, channels for all marketing campaigns/promotion and product launch. Conduct regular market research to support business developments and collect and analyse competitive information timely. Prepare/Consolidate marketing calendar and oversee marketing budget and report monthly for regular management and reviews. Copywriting of marketing materials for various social media channels and other relevant media formats. Assist in other ad‑hoc projects and tasks as required. Qualifications A Bachelor’s degree in Marketing, Business Administration, or a related field. Not less than 5 years’ hands‑on experience in Sales and Marketing & Business Development, preferably in Health Food / FMCG industry. Market Research, Data Analytics, and Strategic Planning skills. Strong Communication, Negotiation, Problem‑solving and Presentation skills. Proficiency in Digital Marketing tools, Campaign Management, and CRM software. Ability to work independently under pressure. Fluency in spoken Mandarin and proficiency in Chinese writing. A competitive package and promising career prospect will be offered to the right candidate. Interested parties please send a detailed resume with expected salary and availability by clicking “Apply Now” to submit your application. The personal data collected will be treated in strict confidence and used for recruitment‑related purpose only. Applicants who are not invited for interview within four weeks may consider their applications unsuccessful. All personal data of unsuccessful candidates will be destroyed after six months. #J-18808-Ljbffr
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