Assistant Manager Product Development, Cathay Shop

4 days ago


Hong Kong Island, Hong Kong SAR China Cathay Pacific Full time

Join Cathay Pacific as an Assistant Manager of Product Development, Cathay Shop. The role sits under the Customer Relationship and Retail Department and will be responsible for advancing Cathay branded product development and sales planning while providing customers with a desirable product selection. Key Responsibilities b>Product Development & Merchandising: Proactively lead and organize the execution of Cathay branded merchandise development activities from product sampling to shipment. Responsible for sourcing, price negotiation, project follow‑up, order management, sampling, packaging, supplier management and on‑time shipment. b>Product Development & Merchandising: Work closely with in‑house designers to ensure product design and quality meet functional requirements and strictly adhere to the Cathay brand standards and identity. b>Product Development & Merchandising: Monitor the sales performance of own‑branded products, analysing data to ensure they meet or exceed revenue and profit KPIs and use insights to inform future development and assortment planning. b>Product Development & Merchandising: Act as a key contributor to expand the number of products while maintaining focus on profitability and brand consistency and act as the key person of communication within the internal department for the upcycle project. b>Partnership and Business Development: Work together with team’s assistant manager and team head on partner relationship development; monitor partners’ account performance and identify business improvement areas. b>Partnership and Business Development: Identify new business opportunities through market research on latest product trend in the travel and sports categories. b>Marketing and eCommerce: Assist to plan, coordinate, and execute marketing strategies and campaigns with internal marketing team; work with vendors to ensure all information on the platform is up‑to‑date and accurate, including but not limited to product information, price, promotion details, etc. b>Marketing and eCommerce: Responsible for regularly updating the eCommerce site content using content management tool; provide regular result analysis and reporting on product sales trend, website traffic and suggest areas of improvement to optimise revenue and profit. b>Marketing and eCommerce: Continuously evaluate product performance against set financial targets, recommending commercial actions such as promotions or bundling to drive sales and meet KPIs. b>Cross‑Functional & Ad‑Hoc Contributions: Participate and contribute to ad‑hoc projects and/or reports whenever required. Requirements Bachelor’s degree holder with a minimum of 3 years of related working experience in branded products development. Highly organised, detail‑oriented and possesses strong analytical skills. Able to handle multiple projects with good time management skills. Strong passion in discovering the latest trends and products that suit our target audience. Excellent social and communication skills. Fluency in English, Cantonese and Mandarin preferred. Good knowledge of MS Office, including Word, Excel and PowerPoint. Immediate availability is highly preferable. Cathay Pacific is an Equal Opportunities Employer. Personal data provided by job applicants will be used strictly in accordance with our Applicant Personal Information Collection Statement and for recruitment purposes only. Candidates not notified within eight weeks may consider their application unsuccessful. #J-18808-Ljbffr



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