Senior Manager
5 days ago
As a global health service company, Cigna Healthcare Hong Kong's mission is to improve the health and vitality of those we serve. Reporting to the Chief Customer Officer, the incumbent will be responsible for developing and executing comprehensive communication strategies to enhance the company's brand, reputation, and engagement with key stakeholders. Job Responsibilities Strategic Communications Planning: Develop and implement communication plans aligned with company goals and business priorities. Ensure consistent messaging and create relevant stories with positive narratives. Media Relations: Build and maintain strong relationships with relevant media outlets. Manage media inquiries, press releases, and media events to enhance the company's public profile. Business Communications and Brand guardianship: Develop and manage corporate communications materials, including thought-leadership content, reports, messages, presentations, award submissions, videos, and speeches. Act as brand guardian to strengthen Cigna Healthcare’s brand positioning and ensure consistent representation. Internal Communications: Lead initiatives to keep employees informed and engaged. Develop and distribute newsletters, announcements, and updates. Reputation management: Develop and execute plans to manage and mitigate reputational risks. Serve as the primary contact during crises for timely and accurate communication. Digital Media: Create and curate engaging content for digital channels to drive engagement and improve business outcomes. Stakeholder Engagement: Foster relationships with key stakeholders, including industry associations, partners, and NGOs. Explore opportunities for corporate and spokesperson profile raising among target clients, brokers, and customers. Agency and Partners Management: Manage relationships with agencies and partner organizations to deliver programs on time, on brand, and within budget. Others: Support and continue the development and implementation of the company’s communications activities as needed. Budget management and reporting Coaching and team management for direct reports. Job Qualifications Bachelor’s degree, preferably with major in Language Studies, Communications, Journalism, Translations, Business or related disciplines. Minimum 12 years of media relations and solid corporate communications experience in financial services/ insurance industry; work experience in PR agencies will also be considered. Excellent English and Traditional Chinese writing skills. Tech and social media savvy, knowledge of latest digital communications platforms. Strong organizational, project and event management skills. Resourceful, creative, and willing to go the extra miles to achieve positive outcomes. Demonstration of growth mindset to embrace challenge. Mature, collaborative, able to work independently. About The Cigna Group Cigna Healthcare, a division of The Cigna Group, is an advocate for better health through every stage of life. We guide our customers through the health care system, empowering them with the information and insight they need to make the best choices for improving their health and vitality. Join us in driving growth and improving lives. Doing something meaningful starts with a simple decision, a commitment to changing lives. At The Cigna Group, we’re dedicated to improving the health and vitality of those we serve. Through our divisions Cigna Healthcare and Evernorth Health Services, we are committed to enhancing the lives of our clients, customers and patients. Join us in driving growth and improving lives. #J-18808-Ljbffr
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