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Digital Analytics and Insights Manager

2 weeks ago

Hong Kong, Hong Kong SAR China Hang Seng Bank Limited Full time
Job description
A Career with Hang Seng Bank
Hang Seng is committed to service excellence. Our people are our most important asset and play a vital role in our efforts to continually enhance our performance for customers and provide best-in-class products and services. We seek to attract high-calibre talent by offering a dynamic working environment, good career development opportunities and competitive compensation packages.
Digital Analytics and Insights Manager
Digital Banking

Well recognized in industry with 'Best Mobile Banking Service Award' in The Asian Banker Hong Kong Awards 2022 and 'Outstanding Digital Banking Service' in the Capital Outstanding eCommerce Awards 2021/22, Hang Seng Bank's acclaimed mobile app and creative digital capabilities continues to innovate and provide trusted banking, investment and wealth management services, taking care of individual's financial needs anytime, anywhere.

Join our Digital Banking Team, be part of the WPB transformation to accelerate in today's digitalized financial services ecosystem. Together, we'd champion innovative, seamless, convenient, best-in-class and hyper-personalized experience as well as customer-centric journey to over half of the Hong Kong adult population.

We are seeking high calibers to join our team as Digital Analytics and Insights Manager.
In this role, you will:
• Provide timely update and forecast on digital channel OKRs to senior management and digital product owners, covered for digital engagement, digital sales, digital journeys, digital services, digital campaigns, etc.
• Streamline, automate and standardizes analytics process and metrices, on digital performance updates that ties with Group's measurement framework, and identify areas for automation to the lens of digital for on-going deep dive analysis & insights generation
• Lead and run robust analysis of digital channel & business with actionable insights that equip for various digital team's on digital commercialization planning, communications effectiveness, digital campaigns performances, digital customer behaviours & response to new functionalities, business cases & resources planning, etc., as to drive performance growth of digital customers and sales
• Drive digital data quality that requires for digital channel performance review and deep dive analysis
• Stay ahead of digital banking latest trend, market benchmarking and analytics industry trend and developments
• Responsible for data governance & control within the department on data access, applications, usage, etc.

Requirements
  • A university degree holder in relevant qualifications with past working experience in relevant role, e.g. Analytics, Statistics, Business Intelligence, Data Science & Engineering
  • Minimum 5 years' experience in digital analytics, information & data management in business units
  • Experience in translat ing data and analytical findings, into easy-to-understand presentation that fits into business context
  • Knowledge and hands-on experience in Excel, SQL, Python, Tableau, QlikSense, Google Looker, etc. , and process large volume of data
  • Attention to details, persistent and patient with great sense of ownership
  • An open-minded team player, and able to maintains a positive & solution-oriented mindset under stress & tight work schedule
  • Proficiency in both English and Chinese
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