Associate Director of Corporate Communications
2 weeks ago
At AIA we've started an exciting movement to create a healthier, more sustainable future for everyone.
It's about finding new ways to not only better people's lives, but to better the communities and environments we live in. Encompassing our ambition of helping a billion people live Healthier, Longer, Better Lives by 2030.
And as part of our marketing, distribution & partnership team, you'll play a vital part in advancing this movement. From inspiring meaningful connections with customers, partners and other stakeholders, to delivering purpose-led brand positioning and messaging, you'll be making a positive, healthy impact across all channels. You will have a unique and important part to play in helping more people live Healthier, Longer, Better Lives.
So if you believe in inspiring a better future, read on.
About the Role
Reporting to Director, Integrated Marketing and Communications, the incumbent is responsible to lead, drive and implement the company communications initiatives to support business priorities. The role requires extensive collaboration with different business functions and external partners to maximise business benefits. The incumbent is also responsible for supporting company-wide initiatives for AIA Hong Kong and Macau, and AIA Group when required.
Roles and Responsibilities:
- Plan and execute comprehensive internal and external corporate communications strategies to enhance the company's brand/image.
- Plan and manage high-profile public relations events and initiatives to increase brand awareness and strengthen the company's reputation.
- Collaborate with internal partners and external agencies to ensure effective communications.
- Develop communications materials such as press release, interview briefing documents, Q&As and social media content.
- Lead brand management efforts, including positioning, messaging, and visual identity.
- Manage crisis communication and develop strategies to mitigate reputational risks.
- Monitor industry development, market trends and regulatory changes to identify external communication opportunities and issues.
- Handle ad-hoc projects and administrative tasks as required.
- University degree holder or above, preferably in journalism, communications, PR & marketing discipline.
- Minimum 15 years of relevant experience in corporate communications and/or public and media relations. Experience in insurance industry is an advantage.
- Good command of written and spoken English & Chinese, able to communicate with all levels in the organisation including Senior Management, teammate with strong sense of responsibilities, able to meet tight deadlines and positive working demeanour.
- You are required to obtain relevant license if your job involves in regulated activities
You must provide all requested information, including Personal Data, to be considered for this career opportunity. Failure to provide such information may influence the processing and outcome of your application. You are responsible for ensuring that the information you submit is accurate and up-to-date.
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