Branded Content Editor

2 months ago

Hong Kong, Hong Kong SAR China Time Out Full time

Title: Branded Content Editor 

Location: Hong Kong

Department: Content


Role overview

Time Out Group is a leading global media and hospitality brand. We are here to inspire and enable people to discover and experience the best of the city through our two business divisions – Time Out Media and Time Out Market.

We are looking for a talented Branded Content Editor to lead for all commercial content within the business. They produce client content or work with freelancers to ensure the true Time Out tone and support the wider Time Out commercial and content teams where needed.


Responsibilities

The Branded Content Editor is expected to work autonomously and bi lingual preferred. They are a solid writer capable of working with Time Out contributors where needed. They are to produce Time Out commercial, partnership, proposal and event content with the support of other staff members where needed.

Branded Content Editor bears responsibility for:

Production lead on all commercial content be it written, social video or eDM materials for both Time Out consumer website and business sites

Lead on commissioning freelancers where needed and sub editing all work from third parties and internal where needed

Manage the necessary freelancer budgets/PO where required

Step in with management support and act as the external liaison where needed

They are to assist with managing commercial elements of the weekly eDM

They are to assist with the production of a business eDM in time

They are to write/manage other solus EDMs or special project eDMs where necessary

Managing the flow of content production including writing, producing and editing.

Check and sub edit commercial social posts and are trained to produce them where appropriate including social video

They are to provide necessary content and ideas for commercial proposals, in addition to subedit pitches and commercial presentations

They are to attend commercial client meetings where needed, lead content brainstorming meetings and other commercial meetings as required to contribute native content ideas, and where necessary helping sales staff write content for pitches

They are to aid writers by where necessary writing across the website, social and print across regions where needed

They are to produce affiliate content where needed

They are required to produce commercial reels/TikToks where needed

They are to work with the content and commercial team to come up with proactive content innovations to sell to clients

They are to be the project leads on internal TO events, award offerings to manage both the writerial and commercial agendas

They are to ensure commercial content achieves set traffic goals

Skills & Experience

At least three years’ experience in a full-time editorial or content writing role.

A knack for creative writing, snappy headlines and social media.

The ability to produce sparkling and error-free copy.

Excellent organisational skills and ability to prioritise accordingly.

The ability to work quickly to tight deadlines under pressure.

Flexibility, urgency, drive and a professional approach at all times.

An affinity for Time Out’s core values of empathy, curiosity, accountability, resilience and optimism.

A love of the arts, entertainment, food, drink and travel.

A portfolio of published work.


What we look for in a candidate

Time Out is a company filled with individuals as diverse as the cities we are in and cover. At the same time there are common characteristics and values we all share. To join our team, you’ll want to…

Be commercially astute

Either have experience at or want to dive headfirst into a fast-paced transformative company in pursuit of excellence

Think globally

Have excellent communication and relationship building skills

Have a high sense of ownership, urgency and drive

Be a team player

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