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Senior digital marketing officer, 12-month contract
4 weeks ago
Job brief Join a leading insurance provider in Asia as a Senior Digital Marketing Officer, where you'll play a pivotal role in driving customer engagement through effective digital marketing campaigns. With a collaborative and dynamic team, you'll work to optimize digital marketing efforts and enhance customer retention. This is a 12-month contract opportunity with the potential for future growth. Responsibilities Plan and execute digital engagement and retention campaigns, focusing on customer behavior and lead management. Analyze customer data to optimize campaign effectiveness, leveraging testing and performance analysis. Coordinate the development of marketing materials and ensure alignment with overall marketing objectives. Manage digital platforms and marketing automation tools, ensuring campaigns run smoothly and efficiently. Utilize tools like Google Analytics and Tableau to track campaign performance and refine strategies. Requirements Bachelor's degree in Marketing, Communications, or a related field.2-4 years of experience in CRM, campaign management, and digital marketing. Proficiency in marketing automation tools, particularly Salesforce Marketing Cloud. Strong analytical skills with experience using tools like Google Analytics and Tableau. Independent, proactive, and detail-oriented with a focus on results-driven marketing. Benefits & Perks Competitive salary package.1-month gratuity bonus upon successful completion of the contract. Opportunity to work with a dynamic, innovative team in the insurance industry. Exposure to cutting-edge marketing tools and platforms for professional development. Take your digital marketing career to the next level by joining a fast-paced and exciting industry. Apply now for this fantastic opportunity#J-18808-Ljbffr