Market Research Professional
7 days ago
**Job Summary**
We are seeking a highly skilled Senior Market Research Analyst to join our market research team. As a key member of our team, you will be responsible for supporting all in-house quantitative and qualitative related research projects.
Key Responsibilities:- Design and execute research studies, including proposal writing, questionnaire design, data processing, analysis, and report writing.
- Analyze large datasets to identify trends and insights that inform business decisions.
- Develop and maintain customer segmentation models to understand customer behavior.
- Deliver high-quality reports to stakeholders on customer and product analysis.
- Bachelor's degree in statistics, mathematics, marketing, or a related field.
- At least eight years of experience in quantitative or qualitative market research.
- Strong analytical, communication, and coordination skills.
- Proficiency in SPSS, Excel, and PowerPoint.
- Cantonese and Mandarin language skills are preferred.
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