Data-Driven Insights Specialist

5 days ago


Hong Kong Island, Hong Kong SAR China Cathay Pacific Airways Limited Full time

We are seeking an experienced Data-Driven Insights Specialist to join our Digital Experience Department (DEX) at Cathay Pacific Airways Limited. As a key member of our team, you will be responsible for analyzing complex data sets to inform business decisions and drive product growth.

About the Role

The ideal candidate will have a strong background in data analysis, statistics, or a related field, and experience working with analytics tools such as Adobe Analytics, Google Analytics, or similar platforms.

You will work closely with cross-functional teams, including product development, UX research, and marketing, to ensure that our products meet the evolving needs of our customers.

Responsibilities
  • Analyze large datasets to identify trends, patterns, and correlations
  • Develop and maintain dashboards and reports to track key performance indicators (KPIs)
  • Collaborate with UX researchers to design and implement A/B testing and experimentation programs
  • Communicate insights and recommendations to stakeholders through clear and concise reporting
  • Stay up-to-date with industry trends and emerging technologies to recommend improvements to our analytics capabilities


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