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Senior Branding Officer

2 weeks ago

Hong Kong Island, Hong Kong SAR China JPC Corporation Full time

At JPC Corporation, we are seeking a highly skilled Senior Brand Officer/Asst Brand Manager to lead our brand communications efforts in overseas markets. This is an excellent opportunity to leverage your expertise in global marketing strategies, digital marketing, social media, and content management to drive business growth.

Key Responsibilities
  • Develop and implement brand communication strategies aligned with the company's overall business objectives.
  • Lead cross-functional teams to create engaging content and execute effective marketing initiatives.
  • Maintain strong relationships with international media outlets to secure coverage and enhance brand visibility.
  • Analyze market trends and competitor activity to inform strategic decisions.
  • Presentation skills: effectively communicate with senior management, clients, and colleagues at all levels.
Requirements
  • Bachelor's degree in Marketing, Journalism, or related fields.
  • Minimum of 3 years of relevant experience preferably for overseas market.
  • Strong English communication skills & fluent in Cantonese & Mandarin Chinese.
  • In-depth knowledge of global marketing strategies, digital marketing, social media, and content management.